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This profile was last updated on 9/25/15  and contains information from public web pages and contributions from the ZoomInfo community.

Dr. Abbie J. Griffin

Wrong Dr. Abbie J. Griffin?

Royal L. Garff Presidential Chair...

Phone: (801) ***-****  
Email: a***@***.edu
University of Utah
201 Presidents Circle Room 201
Salt Lake City , Utah 84112
United States

Company Description: The University of Utah in Salt Lake City, Utah, USA, is an institution for higher education and research accredited with Northwest Association of Schools and...   more

Employment History

Board Memberships and Affiliations


  • Ph.D. , Management of Technology and Marketing
  • MBA
    Harvard University
  • B.S. , Chemical Engineering
    Purdue University
  • M.B.A.
    Harvard University
161 Total References
Web References
PDMA - Product Development and Management Association : About : PDMA Leadership, 25 Sept 2015 [cached]
Abbie Griffin, NPDP University of Utah
Team Biographies - The Adept Group, 21 July 2015 [cached]
Abbie Griffin Named a Crawford Fellow in 2003-the highest individual award in NPD Groundbreaking researcher in improving the process of new product development Chair of marketing at the University of Utah's Business School
Abbie Griffin is one of the most creative and original experts in the field of new product development (NPD) and has produced groundbreaking work in many areas of NPD. She has the distinction of being only the fourth person and first woman to be named a Crawford Fellow by the Product Management and Development Association (PDMA)-the highest individual award in the field of NPD.
Currently, Griffin holds the Royal L. Garff Presidential Chair at the David Eccles School of Business at the University of Utah, where she teaches business-to-business marketing. In addition, Griffin is a member of the Board of Directors of Navistar International, a $13 billion manufacturing company.
She was editor of the Journal of Product Innovation Management, the leading academic journal in NPD, from 1998-2003. Griffin also was the author and lead researcher for PDMA's first study of product development: "Drivers of NPD Success: The 1997 PDMA Report. In addition, Griffin has written and published many papers based on research for measuring and improving the process of new product development.
She holds a number of degrees in NPD and related fields: a Ph.D in management of technology and marketing from the MIT Sloan School of Management, an MBA from Harvard University, and a B.S. in chemical engineering from Purdue University. She has worked for Polaroid Corporation and Corning Glass Works and has consulted for Booz, Allen and Hamilton.
LA VOX January 8, 2002, 8 Jan 2002 [cached]
Come hear directly from University of Illinois Professor Abbie Griffin, editor of PDMA's NPD Best Practices research about current NPD trends and practices. Learn which techniques other firms are using to positively impact NPD success.
Dr. Abbie J. Griffin,* 53, ..., 30 July 2008 [cached]
Dr. Abbie J. Griffin,* 53, Director since 1998.She is the Royal L. Garff Presidential Chair in Marketing at the David Eccles School of Business at the University of Utah since July 2006.Prior to her present position she was a Professor of Business Administration at the University of Illinois, Urbana-Champaign since 1997 and was Associate Professor of Marketing and Production Management from 1993 to 1997 at the University of Chicago, Graduate School of Business.Committees: Audit and Finance.
Belton, Clariond, Correnti, Hammes, Harrison, Keyes, Klinger, Williams and Ms. Griffin qualifies as an "independent director" in accordance with the NYSE's independence requirements and our own internal guidelines for determining director independence and is financially literate.
HR Magazine Online Archive - June 2002, 26 Aug 2001 [cached]
That's why trainers should lobby for sales representation early on, says Abbie Griffin, an associate professor of marketing and operations management at the University of Chicago.As an example of what can go wrong, she points to one company that planned to launch a new obstetrical/gynecological drug.Its campaign included a knife given to potential buyers on which the brand name was inscribed.The sales force immediately recognized that this did not jibe with the sales message the company wanted to send.
Indeed, using a salesperson's knowledge of the marketplace can help decide where to invest resources-another reason HR should help coordinate interaction between departments.
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