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2016-12-31T00:00:00.000Z

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Wrong Abbie Griffin?

Dr. Abbie J. Griffin

Royal L. Garff Presidential Chair In Marketing

University of Utah

HQ Phone: (801) 581-7200

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University of Utah

201 Presidents Circle Room 201

Salt Lake City, Utah 84112

United States

Company Description

The University of Utah is one of over 1,100 institutions of higher education to participate in the America Reads challenge, including Salt Lake Community College and Westminster College. In 2010, the America Reads program at the University of Utah adopt ... more

Find other employees at this company (24,925)

Background Information

Employment History

Royal L. Garff Presidential Chair In Marketing

Utah Museum of Fine Arts

Professor of Marketing

University of Illinois

Affiliations

Board Member
Navistar International Corporation

Crawford Fellow
The Adept Group Ltd

Member
PdMA Corporation

Board of Advisors Member
John Wiley & Sons , Inc.

ADVISORY BOARD Member
Westburn Publishers Ltd

Fellow
Institute for the Study of Business Markets

Board Member
International Truck

Education

B.S.

Chemical Engineering

Purdue University

MBA

Harvard

MBA

Harvard Business School

MBA

Harvard University

Ph.D

management of technology and marketing

MIT Sloan School of Management

Ph.D.

Massachusetts InstiĀ­tute

Ph.D.

University of Utah

Ph.D.

Management of Technology and Marketing

MIT

Ph.D.

Management of Technology and Marketing

Massachusetts Institute of Technology

degrees

NPD and related fields

Web References (88 Total References)


PDMA - Product Development and Management Association : About : PDMA Leadership

www.pdma.org [cached]

Abbie Griffin, NPDP University of Utah vppublications@pdma.org


Title: "Performance Effects of Combining ...

poms.org [cached]

Title: "Performance Effects of Combining Rational and Intuitive Approaches in Making Fuzzy Front End Execution Decisions", co-authored with Fred Langerak (Eindhoven University of Technology), and Abbie Griffin (University of Utah)


BP 2 - Business Marketing Association

www.marketing.org [cached]

ISBM Fellow Dr. Abbie Griffin of the University of Utah is the person who first invented the term "voice of the customer.

...
"Voice of the Customer" was coined by Dr. Abbie Griffin, University of Utah.


ABBIE ...

www.marketingpower.com [cached]

ABBIE GRIFFIN University of Utah


idsl interaction design sight & lab

www.id-sl.com [cached]

The paper "Creative artifacts: how stimulators, demonstrators and prototypes contribute to the creative processes", co-authored by Sihem Ben Mahmoud-Jouini (HEC), Christophe Midler (CRG, CNRS-Ecole Polytechnique), Virginia Cruz and Nicolas Gaudron, was presented at the Innovation by Design session, chaired by Dr. Abbie J. Griffin, Royal Garff Presidential Chair in Marketing at University of Utah.

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