Whitepapers

Research, insights & commentary on the latest trends in sales and marketing.

Assessing the Impact of Dirty Data Sales & Marketing Performance

This DemandGen report provides quantification of bad data's impact and addresses what to do about it.

Read whitepaper »

Aberdeen Insight Report

Aberdeen collected data regarding the behavior and performance of ZoomInfo customers and best-in-class companies overall. This research brief summarizes these findings.

Read whitepaper »

10 Quick Wins for Sales and Marketing

A look at the best practices leading companies are employing to improve conversion rates at each phase of the funnel.

Read whitepaper »

Six Strategies for Kicking your CRM into Overdrive

How to use high-test data to fuel B2B sales and boost CRM performance.

Read whitepaper »
Country Code is US Connecting IP is 54.204.106.194