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ZoomFacts All articles »

marketing-departments-sizesMarketing teams are outsourcing major parts of their activities, nowadays, from copywriting to email management. Ever wondered how companies like yours...
does-basketball-madness-equal-business-successWhether you're an alumnus or fan of Kansas, Kentucky, Louisville or Ohio State, chances are you got pulled into the madness of the must-watch NCAA men's...
go-here-to-get-there-marketing-executives-top-10-universitiesSearching our own ZoomInfo profiles of more than 50 million people and five million companies, look what our business data experts found:
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Tips & TrendsAll articles »

feeling-dirtyYou write eye-catching subject lines and tantalize readers with your dapper HTML skills?Fantastic. Just one problem: Your list is dirty (and not in the...
good-landing-pages-a-key-to-digital-marketing-successNearly half of B2B marketers are making a big mistake with their hyperlinks. According to the MarketingSherpa Landing Page Handbook (second edition), 44...
how-to-engage-customers-with-b2b-videoVideo can build a powerful emotional bond between consumers and brands. Over the past year, I've written several case studies that looked at how...
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ZoomFunniesAll articles »

email-date-nightWhatever segment you're targeting, ZoomInfo has continuously updated profiles on more than 50 million professionals—that's a lot of potential to find...
spoiled-data-ruins-the-cash-cowMissing data costs you big money. Imagine what the speed of business (and size of revenue) would be if every email were delivered, every phone call had...
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