The Importance of Great Messaging for Hiring Great People

Presented by Lou Adler

According to Lou Adler, aside from a great employer brand the quality of your message will have more impact on your success in recruiting top prospects than any other factor. Lou contends that as the economy recovers, those with the best messages will win the initial mind share of the nation’s best talent, and go on to hire the best from this elite pool.

Some specific topics include:

  1. A template for preparing great messages for any audience
  2. How to drive the engagement process
  3. Switching the conversation from compensation to careers
  4. Overcoming critical concerns and objections

Read Lou Adler's follow-up questions and answers to this Webinar.

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