ZoomInfo Press Releases: 2011

New ZoomInfo Service Tests Email Addresses to Verify Deliverability

Helps B2B Marketers Avoid Risks of High Bounce Rates

October 4, 2011 — Waltham, Mass. — ZoomInfo, a provider of continuously updated business information, today announced a service to help B2B email marketers improve deliverability as well as avoid blacklisting and other problems associated with high bounce rates.

Read more: ZoomInfo Email Validation

ZoomInfo’s Sam Zales on BtoB Magazine’s Who’s Who List

Zales Makes List for Third Consecutive Year

July 20, 2011 — Waltham, MA — ZoomInfo (www.zoominfo.com) — a provider of B2B directory and business information — announced today that BtoB Magazine has recognized ZoomInfo President Sam Zales for the third time as one of 100 industry leaders in its annual "Who's Who in B-to-B" special report.

“To be named as an influential thought leader is humbling to say the least,” said Zales. “The honor recognizes our teams’ success in creating services that meet a vital need for businesses – up-to-date, accurate business information. I’m delighted that ZoomInfo continues to get recognized as an innovative leader in the business information market.”

Research Report: ZoomInfo Customers Outperform on Revenue, Contract Size, Quotas

June 1, 2011 — Hasbrouck Heights, N.J. and Waltham, Mass. — ZoomInfo announced today that a report from Aberdeen Group — the leading provider of fact-based research helping organizations and individuals make better business decisions — shows that companies that use ZoomInfo’s business contact information for their sales teams outperform average companies on key performance indicators (KPI).

Customized Data Services Boosts New Business for ZoomInfo

May 26, 2011 — Waltham, MA — ZoomInfo (www.zoominfo.com) — a provider of B2B directory and business information — announced today that its customized list-creating and contact-updating services are responsible for a significant increase in business. The company reported a 38 percent year-over-year growth in sales to new enterprise customers during the first quarter of 2011.

"Our proprietary technology continuously gathers, verifies and tags business contact data in ways that no other list vendor does, enabling us to create more accurate lists with higher response rates than those offered by our competitors," said Sam Zales, president, ZoomInfo. "In addition, enterprises appreciate our list-sampling policy, which allows customers to work with a subset of the data prior to their list purchase to prove that our accuracy and deliverability guarantees are on target."

SIIA NetGain Conference and AA-ISP Leadership Summit to feature ZoomInfo Executives

May 6, 2011 — Waltham, MA — ZoomInfo President Sam Zales and Vice President of Sales and Business Development Brett Wallace will speak at two leading industry conferences this month. Zales will discuss how to inspire innovation in a session at the SIIA NetGain conference in Boston May 17 at 11:25 a.m. EDT. Wallace will speak on the future of tools for inside sales at the American Association of Inside Sales Professionals (AA-ISP) Leadership Summit, May 11 at 2 p.m. CDT, in Minneapolis.

Zales’ talk, “From Dusty Directory to Technology-Focused Game Changer — An Innovation Story” — will include insights on going beyond product innovation, offering tips on how companies can keep fear from stifling pioneering ideas and advice on bringing customer-driven innovation to the corporate culture. Learn more about NetGain at www.siia.net.

Webinar to Help Marketing Automation Users Improve Data Quality, Results

Avoiding the "Garbage In, Garbage Out" Trap

April 29, 2011 — Waltham, MA — Users of marketing automation systems can learn best practices in list management and data quality in a webinar titled, “Marketing Automation: Avoiding the ‘Garbage-in, Garbage-out’ Trap.” ZoomInfo (www.zoominfo.com), a B2B directory and business information provider, will host the free webinar May 3.

The event will feature ZoomInfo Vice President of Marketing Kathy Greenler Sexton and David Appelbaum, CMO, Act-On Software, a provider of a cloud-based, integrated marketing platform. The two marketing executives bring extensive experience and will share insights on the challenges marketers face with inaccurate, stale contact data and tips on how to improve list quality and management.

ZoomInfo Applauds Kerry - McCain Privacy Bill

Bill’s Exemption of B2B Information Protects Economy

April 12, 2011 — Waltham, Mass. — Business information provider ZoomInfo (www.zoominfo.com) applauded a privacy bill introduced today by Senators John Kerry and John McCain. The company said the bill protects the ability of businesses to contact each other because it exempts from its definition of covered information "personally identifiable information dedicated to contacting an individual at the individual’s place of work."

New ZoomInfo Tool Automatically Shares Business Contacts from Email

Share Contacts, Get Free Access to Entire ZoomInfo Database

March 24, 2011 — Waltham, Mass. — A new plug-in from business information provider ZoomInfo™ finds active business contacts in users’ email messages and automatically uploads the information to the ZoomInfo B2B directory. Salespeople, small business owners, jobseekers and others who install the first-of-a-kind plug-in receive free, ongoing access to the entire ZoomInfo™ Database of millions of B2B profiles.

ZoomInfo: Business Information Is Not Private

ZoomInfo publishes manifesto, urges industry dialogue on privacy regulation and business information

March 16, 2011 — Waltham, Mass. — Your name, the name of your employer, your job title — and your business phone number and business email address — should be available to anyone. That’s the main point of a "Business Information Manifesto" published today by business information provider ZoomInfo (www.zoominfo.com).

With the U.S. Senate beginning hearings today and no less than seven pieces of legislation circulating Congress on online information privacy, ZoomInfo issued the manifesto to make a distinction between business, personal and behavioral information. The company said the distinction is necessary to protect the health of business-to-business (B2B) companies and thereby the economy.

New Research Reveals the “Dirty Truth” About Inaccurate B2B Data

Webinar and E-book to Examine Impact of Inaccurate Data on Sales and Marketing Performance

March 10, 2011 — Hasbrouck Heights, N.J. and Waltham, Mass. — As much as 40 percent of the marketing prospect data with which businesses try to generate new business is inaccurate. That’s one finding from a new survey that DemandGen Report — a leading online publication covering the sales and marketing automation space — conducted in partnership with business information provider ZoomInfo.

ZoomInfo 2011 Press Releases

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