10.14.2011 BtoB Magazine
Infogroup takes over list management of ZoomInfo database
Database marketing company Infogroup has taken over list management for ZoomInfo. Its business contact database comprises almost 25 million contacts in the U.S. and Canada.
06.09.2011 DemandGen Report
ZoomInfo Custom Services Contribute To Big Uptick In Sales
ZoomInfo attributes a 38% year-over-year growth in sales to new enterprise customers during Q1 2011 to its customized data services.
06.02.2011 DemandGen Report
ZoomInfo Customers Outperforming On Revenue, Contract Size & Quotas
New Aberdeen Research found that BtoB organizations tapping information from BtoB directory ZoomInfo outperform other companies on key performance indicators (KPIs).
05.25.2011 Direct Marketing News
Switch in list strategy reduces Eloqua's bouncebacks, improves response
ZoomInfo data helps marketing automation company increase qualified leads by 220 percent and reduce message bounces by 30 percent.
05.24.2011Information Week
SaaS Offering Keeps Contact Info Current
71% of the business cards you collect will have at least one piece of outdated information within a year.
05.17.2011Staffing Talk
Is ZoomInfo The Next Great Site For Lead Generation?
Author Loren Adams writes that “there seems to be quite a lot to like about ZoomInfo,” as he compares our services to those of other companies.
05.05.2011Integration Developer News
Research Finds Obsolete or Dirty Data is Widespread
Dirty data is prevalent throughout most businesses. ZoomInfo's report on Dirty Data is analyzed.
05.01.2011Direct Marketing News
Brands enhance lead generation strategies
Realizing that the best customers bring in a huge over-proportion of a company's revenue, identifying those customers are key to driving the most robust revenue. Kathy Greenler Sexton outlines just what exactly the situation of business turnover is.
05.01.2011New York Post
How to protect your online rep
The New York Post dives into what employers are doing through the various online channels available to them to research job candidates. It's no longer good enough to just look at your social media profiles and Google results, but other data sites such as ZoomInfo.
04.15.2011Direct Marketing News
Examining the potential impact of the privacy legislation in Congress on industry players. ZoomInfo Vice President of Marketing, Kathy Greenler Sexton is quoted as well.
04.15.2011Brain Yard
ZoomInfo likes proposed data privacy law
ZoomInfo approves of the privacy bills currently being debated in Congress. The proposed law does a great job of balancing personal information and the need for business information to be completely public.
03.29.2011SmartData Collective
How “Dirty Data” Derails Your Company’s Data Analytics and ROI
ZoomInfo President Sam Zales is quoted on the speed of data change in this article that also discusses how technology like ZoomInfo’s can keep up when human processes cannot.
04.05.2011Information Week
ZoomInfo Plug-In Siphons Contacts From Outlook
Explores the impact Community Edition has on internet privacy and presents the opinions of ZoomInfo users as well as CEO Sam Zales.
04.04.2011eHow
This piece is devoted to helpful tips on sourcing and recruiting passive candidates online. ZoomInfo is mentioned as a great resource for recruiters.
04.05.2011Smart Data Collective
4 Ways to Prevent Dirty Data From Spoiling Analytics
Mentions ZoomInfo as a key way to verify if data is accurate as a third-party source.
03.29.2011Demand Gen Report
ZoomInfo Adds Email Contact Sharing; Reports 250% Increase in Enterprise Sales
A great write-up on our Community Edition launch and how we continue to leverage our database to gain new contacts through CE.
03.29.2011Smart Data Collective
How “Dirty Data” Derails Your Company’s Data Analytics and ROI
More coverage of Dirty Data, our efforts to combat it and what companies can do to improve their ROI.
03.25.2011Demand Gen Report
Asking The Big Question: How Much Better Would Your Company Perform Without Obsolete Data?
Kathy Greenler Sexton, ZoomInfo's Vice President of Marketing outlines how the rapid pace of business change makes data obsolete, and how to proactively improve it.
03.29.2011Demand Gen Report
Industry Vendors Eyeing The Potential Impact of ‘Do Not Track’ Legislation
Online privacy has come under the microscope with the "Do Not Track Me Online Act of 2011" that would give the Federal Trade Commission the right to create regulations that would force online marketers to offer online users the ability to opt-out of online tracking. This article is about what this privacy legislation means for industry players and what ZoomInfo had to say about it.
03.24.2011Small Business Newz
ZoomInfo Launches Business Email Contact Tool
A quick expose about ZoomInfo's recent release of Community Edition, how it works and why it is of great value.
03.24.2011Boston Innovation
ZoomInfo Leverages Email to Outpace Competitors Like Hoover’s, Spoke, Jigsaw
ZoomInfo's new product, Community Edition, asks users to share their business contacts in exchange for total access to the ZoomInfo database and uses that information to further update its already industry-leading database.
03.22.2011International Business Times (blog)
ZoomInfo's invaluable for job research
ZoomInfo made the list of 15 sites that are invaluable for job research. Highlighted is the depth of information and ease of pinpointing contacts.
03.19.2011VIP Magazine LiveWire
ZoomInfo's privacy stance, Good for the economy?
ZoomInfo recently released its "Business Information Manifesto" that states business information is not private. One commentator's take on what that means.
02.17.2011One Day One Job
ZoomInfo to refine your job search
An interesting write-up on how using ZoomInfo's powerful search tools and unrivaled database can aid in pinpointing the right contacts at a company you hope to work for.
01.30.2011City Biz List Boston
ZoomInfo Wins 2011 CODiE Award!
ZoomInfo was named "Best Directory & Business Leads Service" for 2011 by the Software & Information Industry Association. A great accomplishment indeed!
01.27.2011TMCnet
ZoomInfo Revs Up Enterprise Solution Sales
ZoomInfo reports that sales of the company's recently launched ZoomInfo Enterprise Solutions have soared, boosting the company's overall sales to enterprises by more than 250 percent year-over-year.
01.17.2011Boston Innovation
ZoomInfo knows the cost of outdated data
A great write-up about our continued success!
01.17.2011BtoB Magazine
Microsegmenting to uncover highly qualified b2b prospects
Sam Zales, President of ZoomInfo, offers his suggestions on microsegmenting to pinpoint potential buyers using specific attributes.
01.14.2011Startup Nation
Top 10 Revenue Generating Tips
ZoomInfo's VP of Sales Brett Wallace shares his ideas that companies should focus on "revenue generation" instead of focusing on plain leads.
01.11.2011Recruiting Tools
An informative primer on how to use Google to gain prospecting insights from the Zoom Database.
01.09.2011Smart Selling Tools (blog)
Contacts are perishables unless kept fresh
Smart Selling Tools discusses how ZoomInfo's products and services help sales people efficiently maximize their efforts.
01.05.2011Direct Marketing News
Moving beyond standard selects
ZoomInfo's VP of Marketing, Kathy Sexton, discusses how marketers can be more creative when compiling lists within today's robust databases.
