CRM Marketing

CRM marketing uses a CRM system to track and measure campaigns over multiple channels, such as email, search, social media, telephone and direct mail. These systems track clicks, responses, leads and deals.

CRM Marketing Resources

CRM Marketing strategies

Six Strategies for Kicking your CRM into Overdrive

How to use high-test data to fuel B2B sales and boost CRM performance.

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Taking the First Steps toward B2B Marketing Automation

Taking the First Steps toward B2B Marketing Automation

With so many ways to reach out to current and potential customers - social media, search engine marketing, display advertising, email marketing, public relations, etc. – it quickly becomes evident that an automation tool that integrates your marketing efforts with your CRM system is key.

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