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Tag Archives: LinkedIn
In a follow-up to our previous post, ‘Sales-leader jobs: 7 must-ask interview questions,’ today we turn the tables and list what we think are the most salient questions sales reps should ask prospective employers and/or sales agencies during the beginning … Continue reading
If you fill a glass with water, is the glass half-empty or half-full? Sure, social-media channels offer b-to-b sales and marketing executives with the opportunity to engage with individuals who are visiting their Web sites and otherwise might not be … Continue reading
Posted in Lead Generation
Tagged eMarketer, Facebook, IBM, IBM.com, LeadForce1, LinkedIn, Nicole Perrin, Twitter, Wikipedia
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2 Comments
Guest Blog | Jill Konrath Ever try to set up a meeting with a senior-level executive? Then you know how tough it is to connect with these crazy-busy people who are never in their office, rarely answer their phones and seldom … Continue reading
Posted in Lead Generation
Tagged Dow Jones, Google Alerts, Hoover's, InsideView, Jill Konrath, LinkedIn, Manta, SNAP Selling, ZoomInfo
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9 Comments
Charlene Li sympathizes with b-to-b sales and marketing managers who, despite the explosive growth in the last 18 months, remain skeptical and/or skittish when it comes to using social media as a vehicle for sales lead generation. “I can understand … Continue reading
Posted in Social Media Marketing
Tagged Charlene Li, Facebook, Forrester Research, LinkedIn, social media, Twitter, Yammer, YouTube
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8 Comments
Guest Blog | Sham Sao Swing a cat and there’s another article or blog post about using social media for sales. But how do you cut through the clutter and make social media work for your sales engine? It’s important … Continue reading
“They’re evil.” “We’re getting blackballed.” “What is the matter with that company?” They’re typical responses among b-to-b sales execs when, after some persistence, their e-mails and/or voice mails are not returned. They’re all legitimate gripes. Maybe you are getting blackballed. Maybe … Continue reading
Posted in Email Marketing
Tagged Facebook, LinkedIn, Provoke, Steve Richard, Vorsight, “Email and Voice Mail Ideas that Intrigue
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While social media provides sales execs with a new way to expand the conversation about your products and services online, self-referrals of a more traditional variety are probably not going out of style anytime soon. Still, when they are out in … Continue reading
The race among sales and marketing vendors to get into the social media space is shifting into high-speed. Database marketing holding company Infogroup on Monday announced that it is offering a suite of social and interactive marketing services that will include … Continue reading
Posted in Social Media Marketing
Tagged B2B Sales Lounge, Facebook, Flickr, InfoGroup, LinkedIn, OneSource's B2B SalesPulse Survey, Sham Sao, Twitter, YouTube, ZoomInfo
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2 Comments
It could be another element to help break down some of the resistance swirling around b-to-b sales and marketing executives toward social media: a new report showing that pull marketing tactics, such as search, blogs and social-media tools, generate cheaper leads … Continue reading
Posted in Social Media Marketing
Tagged eMarketer, HubSpot, LinkedIn, “2010 State of Inbound Marketing”
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