Tag Archives: Berlitz

Despite the digital lurch and the seemingly exponential rate of increase in the number of marketing automation programs available to do your bidding, cold calling remains at the core of establishing b2b leads. We asked Lee Salz, sales management strategist and president … Continue reading

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By Matthew Schwartz The terms have seeped into the sales lexicon: Sales 2.0, Sales 1.5, Web 2.0. The terms remind us that Philip K. Dick, author of  ”Bladerunner,” was probably onto something regarding where the 21st century is headed.  But terms … Continue reading

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