Category Archives: Email Marketing

Trends on business to business email campaigning and email list prices

Why and how to market with online video

Posted on November 6, 2012 by dcoleman

These days, people would rather watch a video than get information by reading. Why? The answer is simple: Video is the closest thing to “being there,” to interacting with a product, or experiencing a service. Video is the new preferred … Continue reading →

Posted in Email Marketing, Inbound Marketing, Social Media Marketing | Leave a comment

Data. Design. Deliver. [infographic]

Posted on October 1, 2012 by dcoleman

Posted in Email Marketing | Leave a comment

Introducing ZoomInfo Email Validation

Posted on September 30, 2011 by dcoleman

An automated and low-cost option, email marketing has become a major arrow in the demand generation quiver. Since the average business spends $150,000 to generate 1000 leads – at a $150 per lead – maximizing campaign value really rests on … Continue reading →

Posted in Business Data Management, Data Services, Email Marketing, Lead Generation, ZoomInfo News, ZoomInfo Products | Leave a comment