ZoomInfo publishes manifesto, urges industry dialogue on privacy regulation and business information
March 16, 2011 — Waltham, Mass. — Your name, the name of your employer, your job title — and your business phone number and business email address — should be available to anyone. That’s the main point of a "Business Information Manifesto" published today by business information provider ZoomInfo (www.zoominfo.com).
With the U.S. Senate beginning hearings today and no less than seven pieces of legislation circulating Congress on online information privacy, ZoomInfo issued the manifesto to make a distinction between business, personal and behavioral information. The company said the distinction is necessary to protect the health of business-to-business (B2B) companies and thereby the economy.
Webinar and E-book to Examine Impact of Inaccurate Data on Sales and Marketing Performance
March 10, 2011 — Hasbrouck Heights, N.J. and Waltham, Mass. — As much as 40 percent of the marketing prospect data with which businesses try to generate new business is inaccurate. That’s one finding from a new survey that DemandGen Report — a leading online publication covering the sales and marketing automation space — conducted in partnership with business information provider ZoomInfo.
Winner of Best Directory & Business Leads Service Category
January 28, 2011 — Waltham, MA — The Software & Information Industry Association’s (SIIA) CODiE Award program has named ZoomInfo’s flagship service, ZoomInfo Pro, winner of the program’s Best Directory & Business Leads Service category. The category recognizes ZoomInfo Pro as the "best online service for accessing contact information for businesses and professionals in specific industries, areas of expertise or geographic locations; or as part of a collection of prospective buyers in a certain market."
Customers say superior B2B data quality spurred choice for sales and marketing teams
January 24, 2011 — Waltham, MA — ZoomInfo reported that sales of the company's recently launched ZoomInfo" Enterprise Solutions have soared, boosting the company's overall sales to enterprises by more than 250 percent year-over-year. The company credited the increase to enterprise sales and marketing teams that have been frustrated by the inefficiencies of stale and incomplete contact data and found that solutions from ZoomInfo" accelerate sales productivity and marketing response rates with B2B data that's updated 24/7.
One of Four Finalists in Best Directory & Business Leads Service Category
January 14, 2011 — Waltham, MA — Judges for the Software & Information Industry Association's (SIIA) CODiE Award program have chosen ZoomInfo Pro as one of four finalists in the Best Directory & Business Leads Service category. The category recognizes the best online service for accessing contact information for businesses and professionals in specific industries, areas of expertise or geographic locations; or as part of a collection of prospective buyers in a certain market.