ZoomInfo’s Stern in BtoB Magazine Who’s Who
September 13, 2013 — WALTHAM, Mass. — Business information provider ZoomInfo (www.zoominfo.com) announced that BtoB Magazine has included ZoomInfo’s founder, CEO and chief scientist, Yonatan Stern on BtoB’s 2013 Who’s Who list. Stern is one of 11 people in the direct marketing category of the magazine’s list.
BtoB recognized Stern in part because ZoomInfo’s products are “a critical ingredient in database development.” The magazine also recognized ZoomInfo’s integration with Salesforce.com and ZoomInfo’s EverFresh service, which “automatically provides a continuous supply of new records matching a customer's sales contact profiles.”
“BtoB Magazine is the leading trade publication for business-to-business marketing strategists and we I am delighted to be recognized,” said Stern. “But the credit goes to our excellent team. It is important in this industry to take a more scientific and targeted approach to marketing. I am very proud that our products and tools can help both our team and clients do exactly that.”
Every year, BtoB selects for its who’s who list the 100 most prominent B2B executives in categories including marketers, agencies, business media, associations, events and others. The magazine bases it choices in part on nominations from readers.
ZoomInfo is a B2B database software company that delivers business data to supercharge marketing campaigns and sales outreach. ZoomInfo helps their customers identify their buyer personas, reach decision makers faster, and enhance and grow their databases. For more information visit www.zoominfo.com or call 866-904-9666.
Lauren Barber ZoomInfo