Zales featured in the B2B Who’s Who List of Key Thought Leaders for Second Year
July 28, 2010 — Waltham, MA — ZoomInfo, the most comprehensive source of business information on people and companies, announced today that Sam Zales has been recognized by BtoB Magazine as one of the top 100 industry leaders in its annual "Who's Who in B-to-B" special report.
BtoB Magazine’s Who’s Who list recognizes key thought leaders and industry influencers across a broad spectrum of the marketing industry, including: marketers; agencies; direct, email, and search marketing; business media; services; demand generation; events; and associations. Executives honored on the list are identified by readers, marketing organizations, industry experts, and members of the BtoB Magazine editorial staff.
“It is an honor to be recognized by BtoB Magazine as an influential thought leader,” said Sam Zales, President of ZoomInfo. “This honor is recognition of the increasing importance of quality business data in driving lead generation and boosting sales productivity.”
Continued Zales, “ZoomInfo is leading the industry as the only business information provider using a unique three-pronged approach that combines our own patented and proprietary crawling technology with user-contributed profiles and an innovative contact exchange program. Our integration of these multiple data sources, combined with proprietary matching capabilities, enables us to provide our growing customer base with accurate and highly actionable data on easily segmented groups of people and companies.”
“This is well deserved recognition for Sam and ZoomInfo.com,” said Jack Schember, Director of Marketing for SK&A, A Cegedim Company. “I’ve used other data providers. What I liked about ZoomInfo was that I could identify contacts by keywords, industry terms, and job titles, rather than SIC or NAICS codes. As a result, I got a much larger and far more targeted list.”
ZoomInfo’s second year on the list is a tribute to the company’s continued evolution and advancement as a data provider to B2B sales, marketers, and recruiters. In the last year, ZoomInfo has expanded its data acquisition strategy to include community-contributed contacts via their new FreshContacts offer. FreshContacts enables B2B executives to swap their business contacts for unlimited free access to in-depth profiles on 45+ million B-to-B professionals and the companies that they work for. Since FreshContacts’ launch in December, over 40,000 users have contributed millions of new contacts.
ZoomInfo, the world’s most comprehensive directory of business information on people and companies, is used by sales and marketing professionals and recruiters to find leads and find detailed information on people and companies. ZoomInfo’s semantic search technology gathers publicly available information from the business web – millions of companies’ websites, news feeds and other online sources – 24 hours per day, 7 days per week, then automatically compiles it into easy-to-search and easy-to-read profiles. ZoomInfo currently has profiles on more than 45 million people and 5 million companies, and its patented web-crawling technology adds over 20,000 new profiles monthly.
More than six million people search http://www.zoominfo.com every month; and over 3,000 customers, including Yahoo!, Microsoft, Oracle, PepsiCo and 20 percent of the Fortune 500, subscribe to ZoomInfo’s premium service products. ZoomInfo is privately held and based in Waltham, Mass.
ZoomInfo also hosts Follow The Lead, a B2B sales and marketing blog that delivers the latest insights on prospecting, sales intelligence, closing, recruitment, CRM and database management.
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