Still sending partial leads to your sales team – ones you’ve collected from your Web form with only an email address and maybe a name? Before you create a longer Web response form on your landing pages, check out our latest ZoomInsights article. What’s the best length for a Web form? Are there other ways to get the info you need? You might be surprised to learn that a long, cumbersome form is sometimes the best idea and that there are ways to collect just an email address and still send your sales team a total picture of the prospect. Find out more, on ZoomInsights.