Finding Women Candidates - Management and Executive
By Yvonne LaRose - ConsultantRecruit and Retain
Wow! January 2007 entered with a landmark event. For the first time in U.S. history, a woman took the third most powerful office in the country. Although she had 10-years’ experience, maintained a stellar track record of being more than capable of handling executive-level decision making, building alliances, enforcing rules, listening and speaking well, her ability to serve in that office became a question of the day. If there are women in Congress who are as capable as Pelosi, most certainly there are women in all ranges of business who are equally qualified in education and training, decision making, and so on. The question then becomes one of why there are so few women in these positions. If we use education as a filtering-in criteria, there is definitely a pool of candidates. Out of the more than 12 million women who have earned a Master’s degree or higher (in 2004), compared with only 7 million of their male counterparts, there are only 16 percent who are in Fortune 500 company C-level positions and merely 15 percent who serve on those boards. The other issue is where these accomplished women can be found because, going by the statistics, they really do exist. Bureau of Labor Statistics analyses of men and women who have completed more than four years of college shows from 1990 to 2004, the numbers are nearly equal, and the gap is closing on an average of 1.85 percent every five years. One difficulty cited as a reason for not finding qualified women for executive and boards positions is that the pool is too small. Additionally, nearly everyone is vying for the same candidates. It’s important to take off our blinders to means of finding and recognizing qualified talent. A November 2006 article noted that one of the reasons there are so few women in Fortune 500 and public corporation executive positions is because the process takes so long; it tends to suffocate asserting one’s leadership skills. Women opt for fast-growing smaller, private companies or start their own in order to jettison their progression and exercise their abilities in a more affirming environment. Importance of Gender Representation Any good organizational consultant will tell you that having diverse views adds value to an organization’s bottom line. It stands to reason that the more perspectives you add to the mix, the less tunnel vision there is. Eliminate tunnel vision; create vision of not only the goal but multiple goals and diverse paths for achieving any one of them. It’s been noted that women are excellent listeners, tend to be more empathetic, and are accustomed to handling multiple projects simultaneously. However, another important factor in having a woman’s perspective in executive, decision- and policy-making positions is that she can provide the insights with regard to purchasing power and preferences. In other words, women in representative positions can help an organization recognize unseen advantages and opportunities. Developing the Talent As to developing a pool of qualified candidates, one recommendation is to put in place a mentoring program so that women have role models to watch, learn from, and receive coaching insights. Mentoring provides opportunities for insider education about the traditional way plus small nuances that can be applied in sticky situations where rote is not the route. The more companies get employees involved in governance and ethics training, the more they will be developing leader thinking, and therefore, candidates qualified for the upper echelons. One of the reasons women leaders are not recognized is because women are not allowed to express themselves as knowledgeable authorities on meaningful subjects. Open the door to more challenging responsibilities and concepts and you open the door to developing the leadership that’s required. All of these are wonderful exercises in developing that elusive difference to serve. It isn’t helping us in the here and now to find the names. |
Where to Look Where should we be looking for these untapped leaders, the ones who are not part of the small and evaporating pool? Well in ZoomInfo’s PowerSearch of course, but there are also government registries of qualified candidates. Another place to look is development foundations where leadership skills are taught and developed, placement statistics are maintained, and a registry of qualified candidates is held for making recommendations and facilitating connections. One obvious organization that keeps such information is Catalyst’s Corporate Board Service. The International Alliance for Women is a great source for finding qualified nonprofit candidates. There are also geo-specific organizations that serve multiple industries in training, supporting, and connecting qualified women with organizations. Yet another, and obvious, place to search for these elusive ladies is at MBA programs and alumni associations. What I loved about using ZoomInfo’s diversity tool was that it allowed such ease of filtering in order to find these people. One way of searching is to start by looking at the industry and then using some of the filters to limit the results by gender and position. That’s a terrific system. You achieve thousands of hits. But on a search for Finance expertise, I discovered I had a lot of women lawyers. I wanted Operations and Audit experts. Customer Support was able to offer a suggestion on how to filter these types of records out of the results. On yet another search, still in Finance, I found it very easy to narrow results from over 11,000 records to about a dozen by simply inputting the name of an association from which I wanted to cull talent. And the extremely helpful online Customer Support helped me identify an even more efficient way of going after the pearls in the sea. Start with the name of the organization from which you want your candidate to be trained. The other place to look is development foundations where leadership skills are taught and developed, placement statistics are maintained, and a registry of qualified candidates is held for making recommendations and facilitating connections. One obvious organization that keeps such information is Catalyst’s Corporate Board Service. The International Alliance for Women is a great source for finding qualified nonprofit candidates. There are also geo-specific organizations that serve multiple industries in training, supporting, and connecting qualified women with organizations. PowerSearch provided an additional advantage in finding literally thousands of hits for women who are in mid-management positions. This is where many think tanks recommend beginning your leadership development process and culling the talent that’s desired. Sometimes finding the right candidate is as easy as looking just below the surface, where the most ripe are hitting the ceiling. Use of the PowerSearch is easy. And for someone who comes from a legal background and deep familiarity with online research through legal databases, many things made sense. So I quickly found that I’d moved from a simple search to something much more sophisticated. Customer Support made me aware of this. The professional suggested that to refine my skills and results, I may want to consider the Advanced Search training. “Is there an additional cost for this?” I asked. No, it’s included in the subscription price. What a gold mine! I think we’re going to have many Pelosis proliferate the landscape. It’s simply a matter of knowing where and how to look. # # # ABOUT THE AUTHOR: Yvonne LaRose is an Organizational Development consultant. Her special focuses are on diversity, workplace hostility, and counseling on organization processes. She has written numerous articles on a range of recruiting, management, and Human Resource topics, in addition to career strategy topics, that have appeared in many publications. She has also been interviewed for several articles and noted by colleagues as an industry thought leader. Her practice is based in Beverly Hill, California. Yvonne can be reached via email at ylarose@recruitandretain.net . |

