In the News & Blogs
ZoomInfo has drummed up a lot of buzz in the news and blogs. Read what journalists, industry gurus and everyday business users are saying about us.
| In the News | In the Blogs | Podcasts / Video |
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New England Search Firms Go Searching For Markets "Search is spreading to areas such as contextual searching as well as to more specific queries related to jobs, individual profiles, business categories such as sales and marketing, and video and podcasts. The Waltham-based business information search engine company Zoom Information Inc. was founded in 1999 and now claims 5 million unique visitors per month. Selling seats of its PowerSell tool for $4,950 per year, it is expected to generate revenue of $16 million this year, said COO Bryan Burdick. ZoomInfo's head count has more than doubled since 2005, from 43 to 100. " |
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Dun & Bradstreet Aims to Engage SMBs with AllBusiness.com "With Zoominfo growing as a media presence far more rapidly than either Hoover's or AllBusiness.com and traditional business media outlets like Forbes improving its audience share is it enough to marry high quality business information with high quality media content? Perhaps not, but the marriage is nevertheless essential for Dun and Bradstreet to build strong long-term engagement with SMB markets. But the ZoomInfo model reminds us that business professionals have come to trust the Web as a key source of business content and look strongly towards companies that can help them to organize unstructured sources of information as data in more useful formats." |
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Find Anything About Anybody, And Sometimes Even Yourself "Two weeks ago, I, along with publisher Mark Miller and reporter Frank Shanly, went to a newspaper conference/awards ceremony in Indianapolis. After a 70-minute interactive workshop, I left flabbergasted. The speaker, from the Poynter Institute in Florida, took us to a plethora of different Web sites and showed us just how easy it is to find out anything about anybody. It was amazing ... but scary at the same time since so much is now online. Curiosity got the best of me, so I came home that night and tried some of the techniques from the session. My first search took me to www.zoominfo.com/Default.aspx?, a site that is supposed to let you find background information about millions of people free." |
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ZoomInfo Offers Evidence Of ‘Controlled Circulation’ Advertising Benefit Now Emerging On The Web "Get ready for new 'controlled circulation' models on the web, ones that target you based not on your preferences for music or soft drinks — but on what you consume in your occupation. Think of it as B2B social networking. Which brings me to ZoomInfo. ZoomInfo is but scratching the surface of what can be an auspicious third (but robust) leg on the B2B web knowledge access stool. By satisfying both seekers and providers of B2B information on business needs, ZoomInfo can generate web page real estate that is sold at the high premiums we used to see in the magazine controlled circulation days. Occupational-based searches for goods, information, insights and ongoing buying activities is creating the new B2B controlled circulation model. " |
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The Creepiest People-Finding Search Engines "Chances are you've Googled yourself and were surprised by the results. The new people search engines delve deeper than ever … Some engines even allow editors to create pages for users they can't find. A business-focused people search service, ZoomInfo creates a profile based on information such as e-mail address, current and previous job titles, and positions on boards and in other organizations. For a fee, the service will let users see a person's contact info, or users can send an e-mail through the site, but they won't see the info unless the recipient responds." |
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Google's Not the Only Game in Town "There's more – ZoomInfo for business links and bios, Wink for social networking sites, Intelius if you want someone's criminal record, and--wait a minute, do you really want to know your friend's criminal record? Potential employers do all the time, of course. The question, so often when you wander into privacy issues, is whether the information is accurate, or in context, or pertinent. ZoomInfo has a disclaimer: 'This information has not been verified,' and a place to click 'this is me' so that you can register for free and correct the record. 'So, why would I want to be found on ZoomInfo anyway?' the site asks. It answers, 'Let opportunities find you! Millions of people use ZoomInfo to find old friends, colleagues, business associates and talent. '" |
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ZoomInfo Charts New World of Ads Based on ‘Business Demographics’ "In the world of Web advertising, targeted audiences are gold. If you publish a website that attracts the type of people who drink green tea, then click-through rates for green-tea ads are probably going to be higher than average, and companies like Snapple and AriZona Beverages will happily pay you a higher rate. Likewise, if you know that a lot of CIOs or office managers read your site, you can probably use that information to attract ads from the likes of Dell or Staples. But how can you really know who’s visiting, in a way that you can prove to advertisers? A Waltham, MA, company called ZoomInfo says it has come up with a way. The company’s core asset is a collection of 40 million profiles of people in the business world, culled automatically from information scattered around the Web. When those people arrive at sites that use ZoomInfo’s advertising service, the company’s software can identify them, link up their names with their ZoomInfo profiles, and serve ads customized for people in their specific job categories." |
Xconomy December 3, 2007 |
Talent Wars: How Boston-Area IT Companies Are Dealing With A Severe Staffing Crunch "Human-resources managers at IT firms in the Boston area say they’re hiring more people than at any time since the feverish dot-com days. Demand is so great, in fact, that many companies say they’re having to pull out all the stops to find qualified job candidates—and the situation is getting worse (or better, depending on which side of the hiring fence you’re on). 'You need every channel operating so you can find that talent wherever it exists,' says Akamai’s Minichiello. That means, among other things, attending college job fairs, plastering campuses with posters, bringing on consultants and contractors, moving temps into permanent roles where possible, and scouring both job sites like Monster and business-networking sites like LinkedIn and ZoomInfo." |
Lifehacker December 2, 2007 |
How to Track Down Anyone Online "When you're trying to find someone online, Google's not the only game in town. In the last two years, a handful of new people search engines have come onto the scene that offer better ways to pinpoint people info by name, handle, location, or place of employment. Get Employment Results at ZoomInfo: Job-centric search engine ZoomInfo aggregates people and company information in one place to help candidates find the right job, but its people search tool also turns up information about corporate types especially well. " |
TechCrunch November 20, 2007 |
Thank You For Coming to TechCrunch MeetUp 11 with IDG Ventures Boston "One thing I learned about TechCrunch MeetUps is that there are really good prizes. We gave away an iPhone from CrunchGear's own iPhone Hacking Station. ZoomInfo gave away a Wii console. techpunch.pngMoola matched up two TechCrunch Boston MeetUp audience members in a live head-to-head online game of "Hi/Lo" on Moola.com for $5,242.88 (or level 20 on Moola's Tower) with Boston-area attendee Ross Levanto winning the game and taking the prize; see the coverage here. Perkett PR and MyPunchbowl served some specialty cocktails. I tried the TechPunch, but never quite made it to the wine bar hosted by Wine Library TV. It's not easy being the host." |
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TechCrunch November 16, 2007 |
Highlights for Tonight's TechCrunch MeetUp in Boston "So tonight's the big night for our first MeetUp in Boston, with co-host IDG Ventures Boston. Doors open at The Estate, 1 Bolyston Place at 6 pm. Party ends at 11 pm (see info below about the drinking-focused after party). Please bring your IDs for ticket verification. Attendees will also be enjoying an array of interactive games and contests with cash and prize giveaways: ZoomInfo is raffling off a Nintendo Wii, Moola is giving away $5,000 cash to the winner of an online game and Poker Creations is hosting an interactive poker tournament with cool prizes all night long. Partner and Product Launch Sponsors: ZoomInfo: a business information search engine used to quickly find information about 3.5 million companies and 40 million business people." |
Mashable November 12, 2007 |
TrustPlus Teams with ZoomInfo for PeopleSearch "TrustPlus, the online reputation manager, has added a PeopleSearch service that lets you get more info on more people. This new feature is powered by ZoomInfo and is designed specifically for gaining business information on other individuals. PeopleSearch will be available on the TrustPlus browser add-on, the Viewer. This means that it can be accessible as you browse the web and visit the various social networks you’re member to. It will show the additional search info right alongside the reputation scores of others in your Facebook, Friendster and LinkedIn networks." |
ZDNet November 8, 2007 |
Wink Creates 'Winkipedia' for People Profiles "Wink has aggregated 250 million people profiles and is creating a kind of Wikipedia of people. Besides working with various social networks to aggregate profiles data, Wink has integrated more than 35 million profiles from ZoomInfo, a business information search engine that indexes people and companies. Wink is seeding its profile database with celebrities, using data from sources such as Wikipedia and the movie site, IMDB. The company is also supporting the OpenSocial API, which will allow people to more easily access their profiles and social graphs on different social networks. Wink, along with competitor Spock and partner ZoomInfo, are proving that their is more to search than Google. " |
BizReport November 8, 2007 |
Martha's Circle Collates Niche Sites For Ad Network "Martha Stewart Living Omnimedia Inc. (MSLO) has joined the likes of ZoomInfo and BuzzMetrics by starting an advertising network. Called "Martha's Circle", the network pulls together websites and blogs with dynamic user-bases and rich content worthy of association with the Martha brand. Advertisers looking to target content such as kids, food, home and entertaining can do so in a niche and targeted environment, said Wenda Harris Millard, media, MSLO." |
VentureBeat November 8, 2007 |
Salesconx Sells Your Contacts, But Gently "Finding potential business clients is easy on the internet. From Jigsaw (our coverage) to ZoomInfo (our coverage), new services provide a wealth of contact information you can use to reach into the bowels of companies, from the CEO of a Fortune 500 company to a manager of an Arkansas Wal-Mart. Finding and winnng a great new client is more difficult. Just possessing an email or phone number doesn't guarantee that the person on the other end will be interested in talking, or be a promising customer." |
ScrippsNews November 8, 2007 |
Posting On The Internet Can Complicate A Job Search "Along the same lines, be careful of anything you do on the Internet that could reflect on your character, and would be easy to find in a simple search. According to a survey developed by The Creative Group, a specialized staffing service providing marketing, advertising, creative and web professionals, half (50 percent) of advertising and marketing executives polled said they search online for information about prospective hires at least some of the time. Among those, 14 percent have decided not to hire someone based on their findings. So, stack the deck in your favor. Try ZoomInfo.com to post information about yourself that is positive, but be careful of your personal postings on social networking sites like Facebook and others. Enjoy their use - have fun -- but remember that they are public and available to friends as well as potential employers!" |
The New York Times November 7, 2007 |
Ad Networks Are the New Dot-Coms "It's no longer enough to have a Web site. Blog software let absolutely everyone into that club. Now the way to fame and riches seems to be starting an advertising network. In just the last two days, Martha Stewart Omnimedia, BuzzMetrics and ZoomInfo all said they would start ad networks. Most significantly, Facebook is preparing to start one that draws on the information it has about users. Other sites are morphing their own business models to tap into the ad network craze. For example, ZoomInfo, a company that started out as a search engine for information about people, is now planning to use the data it gleans about people in a targeted ad network ... there are some who argue that the rise of advertising exchanges, like Yahoo's Right Media, will help make the market efficient for lots of players. That could be, but I'll still stand by the idea that Google and a handful of others will end up with the vast bulk of the ad network business." |
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Mashable November 5, 2007 |
Didn't You Know Your Biographical Data on ZoomInfo Would Be Used for Ads? "ZoomInfo, the people search engine that gets its data from gathering biographical information on just about everyone, whether you know about it or not, is launching an advertising network. And in going along with the current trend of tempting fate when it comes to controversial activity with web surfer's cookies, ZoomInfo will be offering up these cookies to companies looking to provide more targeted ads. With ad:tech going on in NYC this week, we've seen a lot of announcements in regards to advertising networks, new methods, and new ways of obtaining and using data for the benefit of targeted ads, especially when it comes to online communities." |
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VentureBeat November 5, 2007 |
ZoomInfo New Ad Platform - Even More Personal Than Facebook's "ZoomInfo, a site that compiles information about your personal profile - whether you like it or not - is supplying that information to other sites and advertisers so they can target you while you surf the Web. The new advertising network offering is significant because it comes at a time when Facebook is unleashing a advertising platform that it says makes targeting even more precise. ZoomInfo calls its information "bizographic," because it is biographic data related to business identity. The company says its data is much more useful to advertisers than say, Facebook's targeting information, because its more precise. An advertiser of a platinum credit card offer, for example, could use ZoomInfo's information to target only CEOs and directors of IT." |
Mass High Tech November 2, 2007 |
Zapoint Starts As Demand To Automate Hiring Grows "Last week's launch of a Brookline firm with software that converts resumes into charts for job recruiters is the latest regional entrant into an automated hiring software market that's growing 22 percent a year. The growth is being fueled by fierce competition to find qualified workers more efficiently, and New England firms are taking notice and carving niches. Other New England competitors include Zoom Information Inc., BrassRing LLC and Authoria Inc., all based in Waltham. Wayland's Softscape Inc. and Auburndale's Deploy Solutions Inc., also develop human resource software, including recruiting." |
Entrepreneur November, 2007 |
Recruiting 2.0 "Hiring has changed from the days when resumes, interviews and reference checks were an employer's sole means of screening candidates. Technology is opening up more possibilities to compete with larger companies for the best hires, says David Nour, managing partner of Relationship Economics LLP, who coaches clients on using technology to acquire top talent. Take networking sites, for example. "Traditional resumes tell you what you want to hear," Nour says. "I'm looking for different perspectives on this person. LinkedIn shows you guilt by association." Entrepreneurs can contact the candidate's associates to learn more about the person. Other networking sites include ZoomInfo and Spoke, but that's only the start." |
DailyBreeze.com November 1, 2007 |
Digital Face Counts in Job Hunt "You put on your best suit, comb your hair and go to your job interview well-prepared with a well-written resume and great questions to ask. But did you remember to clean up your MySpace page and update your blog? A new survey developed by staffing services firm The Creative Group confirms that making a good impression on the job hunt involves more than your in-person appearances; it also includes managing your digital reputation. Stack the deck in your favor. Web sites such as ZoomInfo.com allow users to post information about themselves, so consider including details about your professional involvement and qualifications on these types of forums." |
Barron's October 29, 2007 |
How to Job Hunt While Hard at Work "The Internet cuts both ways. Half of the advertising and marketing executives polled by the Creative Group ( www.creativegroup.com ) said they check the online personas of job prospects before hiring. Hiring managers, he notes, aren't just checking for skeletons; they're looking for online articles or blog commentary that demonstrate a candidate's expertise and compatibility with the company. Actively manage your personal brand, suggests Wilmer. Maintain a Website with your resume and other bona fides; and keep your profile on people-search sites like ZoomInfo ( www.zoominfo.com ) up to date and accurate. " |
BusinessWeek October 25, 2007 |
Recruiting 2.0 "As a job seeker, you've got to start by identifying, as closely as you can, the customer's, that is, the employer's, need. Your research and your experience will give you the most likely answers. You must speak to that problem in your cover letter and describe your own ability to solve it. In a job seeker's case, a few minutes of online research on Google (GOOG), LinkedIn, ZoomInfo and the company's own Web site should yield you the name and the title of a real person in the hiring department. You have a much better chance of your material not going to the Black Hole of Unacknowledged Résumés. Those few minutes are well spent. In fact, they're critical." |
TheLadders’ Newsletter October, 2007 |
The Six P's of Online Branding "We've written many articles about how you will be Googled in your job search and how having your own blog or website gives you a great deal of control over your personal brand online. But what if you're not ready to have your own site and just want to build an online profile quickly? Or, perhaps you came up as "Digitally Dabbling" in our Career Distinction Online ID Calculator, and you want to increase your volume of relevant online entries? Use services like Ziggs, LinkedIn, Naymz, and ZoomInfo to create a basic online profile and increase the volume of Google results for your name. If your professional information already appears online, you are likely to have a profile in ZoomInfo. Since they automatically create your profile and twenty percent of the Fortune 500 use ZoomInfo for recruiting, you'll want to claim your profile and update it regularly." [No URL]. |
Information Today October, 2007 |
The Search for People Search "ZoomInfo (http://www.zoominfo.com ) is a little different from Wink and Spock in that it's more of a business-related search engine than specifically a people-focused one. It was born from CardScan, which scanned business cards and put them online. ZoomInfo began with these business contacts, but it has expanded into company, industry, and job profiles. ZoomInfo is proud of its freshness and reports that updates are done nightly. (ZoomInfo's closest competitor, Hoover's, reports updating every 6 months.) ZoomInfo knows that it's not perfect and boasts that its algorithms are always improving for better freshness, relevance, and quality. Dynamic taxonomies, which enable it to classify data in multiple ways, are key differentiators."[No URL. Print only]. |
US News & World Report October 24, 2007 |
8 Ways to Buff Your Professional Image - Online "Getting ahead still requires a firm handshake and sparkling personality, but your online persona is just as important these days. Most recruiters use search engines like Google, Yahoo, or MSN to learn more about would-be candidates for the jobs they're filling. Yet many professionals remain digital dabblers who can call up a corporate bio or other tidbits about themselves but who haven't cultivated a cohesive online identity. Some alternative networking sites, such as ZoomInfo and Naymz, have less of a social component but make it easy for professionals to aggregate information that's already online elsewhere, such as a corporate bio, personal website, or published works." |
DMNews October 16, 2007 |
ZoomInfo Lists Under New Management "Zoom Information Inc. has chosen Worldata to manage its postal, e-mail and telemarketing lists. The ZoomInfo master file identifies more than 19.3 million business contacts across thousands of industries in the U.S. and Canada. Data is sourced via ZoomInfo, an Internet search engine." |
Direct Newsline October 16, 2007 |
List and Database News "Zoom Information Inc. has chosen Worldata to manage its postal, e-mail and telemarketing lists. The ZoomInfo master file identifies more than 19.3 million business contacts across thousands of industries in the U.S. and Canada. Data is sourced via ZoomInfo, an Internet search engine." |
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ZDNet October 8, 2007 |
Graphing Social Patterns: The Intersection of Search and Social "The dean of search engine analysis Danny Sullivan, editor-in-chief of Search Engine Land, gave a talk on how "social" intersects with search at the Graphing Social Patterns conference in San Jose. At this point, there isn't much intersection between search and social. But, he said Facebook could enable social search within member groups and power vertical search categories, such as people and events. Facebook search could work on an aggregate level, presenting results based on what a community or group likes. "That will not happen overnight at Facebook or Google," Sullivan said. In addition, Facebook could focus on a people search vertical, as Spock, ZoomInfo, Wink and several others have, and event search, Sullivan said." |
Boston.com October 2, 2007 |
Your Online Brand "Your presence online can take multiple forms. Let's take a look at the major ones. Professional networking sites - Employers are also exploring online professional networking sites like LinkedIn and ZoomInfo. LinkedIn is particularly geared to professional networking, so consider building a profile here. These sites help employers find candidates who are already proving their value working for someone else. Interns and co-op students fit into this category." |
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ZDNet September 30, 2007 |
Facebook, LinkedIn, Xing Making Moves "Xing, which has about 4 million members mostly in Europe and Asia (Xing’s numbers include its sister Spanish sites eConozco and Neurona), of its business-oriented social network, has taken its service a step further than LinkedIn. Xing profiles can now also contain personal, not just professional, information. Xing also introduced a feature that allows users to include links to their other Web profiles and services, such as ZoomInfo, Flickr, Digg, Wikipedia, Twitter, Yelp and Amazon." |
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TechCrunch September 24, 2007 |
Attendi Wants to Search Inside Your Head "As if the more than 20 billion Web pages out there aren't enough, a new startup coming out of stealth mode today called Attendi has come up with a new twist on "people search." This is not to be confused with the type of people search that Facebook is getting into (actually searching for people - see also Spock, Wink, Zoominfo, WikiYou and PeekYou), or the type of people-powered search results that Mahalo, Wikiasari, and others are exploring (also known as social search). Actually, Attendi could more aptly be called chat search because it wants to search what's in people's heads as expressed through online chats." |
Read/Write Web September 17, 2007 |
Top-Down: A New Approach to the Semantic Web "What if semantic applications hard-wired understanding and recognition of the nouns and then also hard-wired the verbs that make sense? We are actually well on our way doing just that. Vertical search engines like Spock, Retrevo, ZoomInfo, the page annotating technology from Clear Forrest, Dapper, and the Map+ extension for Firefox are just a few examples of top-down semantic web services." |
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ZDNet September 17, 2007 |
Survey Uncovers Heightening Reliance on Search Across Business Purchasing "It seems that businesses, whether they're small or global 2000 concerns, are buying more supplies using search at some point in the B2B procurement process. Some people begin and end a procurement journey with search. They actually buy the products through a strictly search-dependent process. Yet many still use a combination of word-of-mouth, search, and traditional information gathering to guide them to the best deals on the most goods. To find out just how much B2B buying behaviors are shifting, Enquiro Search Solutions conducted a survey earlier in 2007. In an audio podcast discussion, as well as the accompanying BriefingsDirect multi-media video-podcast, I helped plumb the depths of Enquiro's findings and then vetted them through the experiences of B2B search engine ZoomInfo." |
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TechCrunch September 16, 2007 |
Squidoo Gets Into People Search "We're not sure when it launched, but Fred Wilson has discovered that Seth Godin's Squidoo has quietly entered the people search field with a new product called Squidwho. Squidwho provides similar features to competitors including Wink, Spock, PeekYou, WikiYou and Zoominfo. Pages include a short biography, Amazon products (where applicable), YouTube videos, Flickr shots, latest news and RSS feed data from appropriate sites. " |
New Communications Review September 16, 2007 |
New Products and Service Announcements "ZoomInfo and XING Bring Business Information Search and Business Networking Together. In the first step toward a full integration plan expected later this year, ZoomInfo and XING announced the ability for users to co-register with both sites and manage their digital identity. Now professionals can manage their online identity while creating a XING profile to network with other professionals." |
CNN.com September 12, 2007 |
Get a Better Paying Job "Although last week's job numbers were disappointing, a new survey by Manpower indicates the job market will remain steady and cautious. About 27 percent of companies will increase their workforce, while 9 percent plan on cutting their payrolls. Here are some ways that people can get that extra edge if they plan on looking for a better paying job. Sometimes, your professional profile is already online, without you even knowing it. ZoomInfo.com scours the Web, press releases and business Web sites for your professional information. If your profile is on this site, make sure all your info is correct, and supplement the information that's already there. That's because companies like Sony and Adobe may use these sites to pick out high quality job prospects. If your profile isn't on the Web site, and you're in the business field, you can start one for free." |
Search Engine Land September 12, 2007 |
Surveying The People Search Landscape "Can you imagine trying to sort through billions of web pages without a search engine? Inconceivable! They make it easy and fast to find information. Now how about finding one of the six billion people on the planet. ZoomInfo notes that people often use their service to find out where on the web they're being discussed and use it as a list of sites to contact. They then request removal from ZoomInfo last. Each people search engine has a particular niche within the vertical and not all types of research are created equal. Looking for a VP of Marketing who's worked in both the biotech and telecommunications industries in Miami? ZoomInfo may be the search engine for you." |
Interbiznet Bugler September 6, 2007 |
Reveille and Hyperbole: ZoomInfo Launches Developer Zone "ZoomInfo has launched a dedicated developer zone to provide several tools for developers to create applications leveraging ZoomInfo's semantic search capabilities and people and company information. The developer zone, http://developer.zoominfo.com, features ZoomInfo's public API, full documentation, a support forum and blog, and is a showcase for newly created ZoomInfo API applications. Companies including Amazon A9, Compete and Xing are already working with the beta version of the API." |
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TechCrunch September 5, 2007 |
People Search Business Just Got More Complicated As Facebook Enters Market "Facebook just announced that they are now allowing public searches of their users by people without Facebook accounts. Not much information is included in the results (see image below)- just the name and primary photograph included in the user profile, and users can easily elect to stop search engines from indexing their information by changing their privacy settings. As Om Malik notes, this is yet another competitive threat in the burgeoning people search scene. We've recently covered five new people search engines - Spock, Wink, Zoominfo, WikiYou and PeekYou. All of these services count on the fact that people information is distributed across many different websites and services. " |
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ZDNet September 5, 2007 |
Facebook, People Search and Privacy "Facebook is now giving members the option to make their profiles searchable (see Techmeme for the various viewpoints on the news). In effect, your Facebook profile can be injected into the Web at large and non-members can see portions of Facebook profiles. This news isn't surprising. Facebook is spreading out its tentacles and gaining more traffic via search engines. Other people search engines-Spock, Wink, ZoomInfo-similarly crawl public sources to present data on individuals and surface entity relationships." |
Ottawa Business Journal August 30, 2007 |
Think Twice Before Clicking 'Accept' "Most anyone in the business world has some sort of an online presence, and with that comes "digital dirt." According to some executive search firms, "dossiers" of the dirt – what it terms "moments of misjudgments" catalogued online - are being collected at an increasing rate, and are becoming an area of concern for both job seekers and recruiters. Mr. Perry has long advocated clients join networking sites, and tells them to put their LinkedIn and ZoomInfo links on their resumes. And he's personally a member of many of them, including Facebook. A public speaker, he receives many friend requests." |
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BusinessWeek September 4, 2007 |
Google's Newest Role: Venture Capitalist "There are a lot of entrepreneurs who aren't making the trip to Sand Hill Road," says Ray Rothrock, managing general partner at Venrock Associates, referring to the Menlo Park (Calif.) thoroughfare that is home to many venture capital firms. "They're going elsewhere." Venrock, which funds Web startups including women's blogging site BlogHer and search engine ZoomInfo, is considering launching a startup incubator as a way to counter corporations' ability to buy the same companies it wants to fund. A partner at another large VC firm says a tendency by corporate venture arms to buy startups not long after investing in them is "very inconsistent with the venture community's strategy" of providing guidance and making several rounds of investments over the long haul." |
The Star Ledger September 2, 2007 |
People Searches Can't Match Google "Now a new kind of search engine is aimed at helping you search for people, yourself included. Wondering if you're out there? Go ahead and check PeekYou, Spock, Wink and ZoomInfo, and then check on your friends and colleagues. Take ZoomInfo, the most established of the bunch. Specializing in information on people and companies, ZoomInfo includes profiles of 36million people. By packaging information into a neatly organized page divided into sections on employment history, Web references and education, ZoomInfo gives inquisitive searchers a quick take on the person's background as well as links to find additional details. While I can usually track down people with Google or ZoomInfo, I didn't have as easy a time of it with PeekYou, Spock and Wink." |
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VentureBeat August 31, 2007 |
The Rush To People Search: Video, ZoomInfo, Yahoo China, Spock ... And PeekYou "ZoomInfo, one of the largest contacts site that lets you search a database of people and company profiles, will announce next Wednesday it will open to let developers build create applications on its platform. ZoomInfo is one of the more mature people search sites, but for while had remained relatively closed. The public API can be found here, http://developer.zoominfo.com (this will work next week) with more documentation. ZoomInfo has already worked with Amazon A9, Compete and Xing on this. For example, take a look at Compete's profile on CNET, and you'll see that it carries a widget on the right with more information provided by ZoomInfo." |
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BusinessWeek August 30, 2007 |
Social Networking Graduates and Hits the Job Market "Facebook and other popular sites are turning into professional networks. How do these online Rolodexes line up? Xing is shaping up to be LinkedIn's chief rival. While it has fewer users - 3.5 million - the German networking site operates in 16 languages, and its strategic partnerships and acquisitions this year will give it access to new markets. In March it announced a deal with ZoomInfo, the search engine that trawls the Internet to collect details on professionals (without their knowledge). By this fall, Xing users will be able to tap into ZoomInfo's profiles of nearly 36 million business people and 3.8 million companies worldwide. " |
San Francisco Chronicle August 29, 2007 |
People-search engines try to be more specific than Google "ZoomInfo, a people-search engine focused on the business world, is a relative industry veteran, founded in 2001. In general, people-search engines plan to make money from advertising. For now, their efforts are mostly limited to a few search-engine-style ads, although the executives behind the companies say that more-ambitious types of advertising are planned. ZoomInfo is an anomaly in that it charges subscriptions for a souped-up version of its service that is aimed at recruiters and marketers." |
Yahoo! Tech August 28, 2007 |
5 Essential Technologies for 2007 "Here are five technologies that are musts to get comfortable with this year — at least if you have an interest in spanning the intergenerational gap. Social Networks: Laugh all you want about Facebook and MySpace being a waste of time, but building a network of contacts and releasing information to the right ones at the right time is mission critical to your business, whatever your business is. Of course some social networks are more conducive to the business world than others. Check out LinkedIn or ZoomInfo." |
Web Worker Daily August 28, 2007 |
The Evolution of Search "Evolution is very good at digging up information on people (obviously, the more a person is on the web the more information it can find). In addition to Google, it looks at things like Facebook, Spock, Bebo, Friendster, Flickr, Orkut, ZoomInfo, and plenty more. Running myself through an Evolution search turned up various places I'd forgotten I had accounts or snippets of information posted online." |
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Mashable August 27, 2007 |
Social Search Guide: 40+ Social Search Engines "Google got Facebook application today, allowing you to share search results with friends. In fact, search is becoming increasingly social, with both the top search engines and startups incorporating users into the process of generating the best possible results. In our social search guide, we look at more than 40 search engines that either include user input in generating results or allow you to find information about people across a multitude of social networks and public records. ZoomInfo - A search engine for professional information about people." |
MIT Technology Review August 20, 2007 |
Searching for Humans "Many of the people-search engines try to get around these problems by encouraging people to claim and manage their own profiles, although Whang notes that this is a labor-intensive approach. Although there are many sites where people could claim their profiles, Singh says he thinks one engine will eventually dominate, and people will make the effort to claim profiles there. Bryan Burdick, chief operating officer of the business-search site Zoominfo, says that 10,000 people a week claim their profiles on Zoom, in spite of having to provide their credit-card numbers to do so." |
Inc. Magazine August, 2007 |
Inc. 5000: No. 886 ZoomInfo "Growth: 393.9%. What it does: A subscription-based business information search engine with a profile bank of nearly 4 million companies and 34 million people. ZoomInfo is typically used by recruiters looking for new talent or marketers researching business opportunities. Why it's growing: ZoomInfo is one of the most powerful search engines on the market in its niche -- the Travelocity of Web-based business information. The site has become known for its quick and easy access to in-depth information on industries, companies, people, products, services and jobs. What's noteworthy: You can find ZoomInfo's own profile in its database." |
The News & Observer August 22, 2007 |
Controlling Your Online Profile "Whether we mean to or not, we're all acquiring online identities. Some of us do it intentionally, through Web logs or sites devoted to our businesses. Others do it without any plan, by posting comments on discussion boards, being quoted in the media or joining social networking sites such as MySpace or Facebook. Pretty soon, a profile can emerge, and it might not suit the actual person. Have you given any thought to your online identity? Another service to consider is ZoomInfo (www.zoominfo.com), which also allows free profiles and is explicitly set up as a business-related search engine, now profiling more than 36 million people. Tools such as these can help you manage how you are presented in an increasingly significant online marketplace." |
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Mashable August 20, 2007 |
Reunion Partners with ZoomInfo for People Search "Reunion.com has partnered with ZoomInfo to add more networking opportunities for its users. ZoomInfo will power people searches for Reunion users in order to find the most relevant and recent information regarding individuals and companies. Partnering with ZoomInfo is something that several social networks and professional networks do in order to provide additional resources to extend onto users. The inclusion of ZoomInfo with Reunion will hopefully be incorporated somehow into its Facebook application, which currently lets you see who's been trying to find you on the Internet. Reunion had already partnered with Wink for more people search options for both companies, and has raised $25 million in funding earlier this year. Xing is another professional network that has signed on ZoomInfo as well." |
socalTECH August 20, 2007 |
Reunion.com Connects With ZoomInfo "Los Angeles-based Reunion.com, the online website focused on connecting users with families and friends, said today that it has partnered with ZoomInfo. According to the companies, ZoomInfo will expand Reunion.com's search results with profiles of people and businesses; the deal is expected to help users to find more information on people through ZoomInfo's web crawlers. Financial terms of the deal were not disclosed. Reunion.com provides a search engine to help people find old friends, relatives, classmates or other acquaintances. ZoomInfo uses web search technology to index information about people and companies." |
InfoWorld August 14, 2007 |
The Demise of Google "Niche, vertical, boutique -- call them what you will -- search engines. These search service providers are looking at various search technologies to optimize specialized searches. Take ZoomInfo, for example, which uses semantic search to offer search results limited strictly to business information. I don't intend to get into the guts of how a semantic search engine actually works, but suffice it to say, by using NLU (Natural Language Understanding), which can make sense of unstructured data, semantic search is better equipped to narrow down search results to a far more manageable number than Google does. There are numerous examples of vertical search engines, such as WebMD, Travelocity, Orbitz, Petfinder, Kayak, Monster, and CareerBuilder." |
FreePint August 9, 2007 |
Business Information Trends: Locking Down and Opening Up Content "By moving to a traditional search engine business model and incorporating relevant advertising, ZoomInfo is now able to offer free access to information that was previously available on a subscription basis only. The newly enhanced ZoomInfo.com provides free access to information on millions of companies, people and jobs. It also claims to offer enhanced search options and an integration of Indeed.com's job search." |
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VentureBeat August 8, 2007 |
Is Google going after Monster.com? "Google has quietly started offering more links to its own job listings at the top its organic search results. Search for "San Francisco jobs," and Google displays a little dashboard within the search results to specify your search further. Google, which aggregates the jobs in its GoogleBase service, has been testing this out since at least last year, but industry players like Jobster chief executive Jason Goldberg and ZoomInfo's chief operating officer Bryan Burdick said they've seen the feature become more prominent in recent months." |
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SearchEngineLand August 8, 2007 |
People Search Engine Spock Goes Live "In the increasingly popular category of "people search" much-anticipated new search engine Spock launched with a public beta today. It's running very slowly this morning and so it has been challenging to use. However Spock joins a growing list of "vertical" engines focused on the segment such as Zoominfo, Wink, Pipl, WikiYou, PeekYou and several others, including WhitePages.com and LinkedIn. Of course most people search occurs on Google and Yahoo, et al. But these engines hope to offer more depth and precision, given the frequent ambiguity and "noise" that can occur in general search results for individual names." |
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BusinessWeek.com August 8, 2007 |
Spock's People Search Launches Public Beta "After a huge buildup thanks to a long private-beta period, Spock is finally taking its people search engine public this morning, at least in beta mode. Although I've seen a demo, which looked promising, I can't tell you how good it is until I see the real thing. But there's certainly a need for better search technology for finding people, because it's pretty hit-and-miss today, despite some interesting efforts, from ZoomInfo to LinkedIn to Wink. (TechCrunch has more on the field here and on Spock's debut here.) Good as Google can be for general searches, it hasn't nailed people search yet either--and you can bet it's going to give it a better shot too." |
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ZDNet August 8, 2007 |
Spock Joins The People-Centered Web "The people-centered Web gains a new player as Spock officially opens its door with a public beta. It joins Wink and ZoomInfo in parsing the universe of people. Like the greening of the planet, people search engines, social networks and dating services are fleshing out the people-centered Internet." |
Search Engine Watch August 8, 2007 |
Spock Joins Crowded People Search Space "People search is the latest vertical that entrepreneurs, and venture capitalists, have gotten behind recently. By some accounts, people-specific searches make up 30 percent of searches on general search engines like Google and Yahoo. While companies like WhitePages.com and ZoomInfo have been in the market for a few years, a flood of new entries have popped up, including Spock.com, which launched in public beta today." |
News.com.au August 8, 2007 |
Spock.com aims to list world on Internet "An Internet company in the US is preparing to launch an ambitious search engine it hopes will eventually track down the names of the world's six billion people. Spock.com says it already has indexed 100 million people and is adding a million names a day on the invitation-only, beta version of its website, which will be made available to the public this month. The emergence of people search engines has led to concerns about privacy rights. The sites Wink.com and Zoominfo.com already have 200,000 and 37,000 profiles, respectively." |
ERE InsideRecruiting August 8, 2007 |
Do You Spock Your Candidates? "While it might not have the popularity of Google searches just yet, people-tracker Spock.com has officially launched. The website neatly compiles the varied shreds of personal information that float freely online, taking social networking to a new and organized level, while potentially decreasing what little Internet privacy remains. The company gathers data from all available sources, such as MySpace, Facebook, ZoomInfo, and LinkedIn, to display a user's occupation, date of birth, and other personal details." |
CNET August 8, 2007 |
Spock: Search's final frontier? "As it launches, Spock has more than 100 million people in its database, and the company plans to quickly add more by scouring other publicly available sites. While people-related search sites such as Wink, ZoomInfo.com and LinkedIn have had their 15 minutes of fame without upending the constellation of forces in the search arena, Spock takes a slightly different tack, offering meta-tag searching and Wikipedia-like tagging privileges to trusted users." |
BBC News August 7, 2007 |
Web Search Engines Get Personal "The niche search engines are making use of the information that is already out there about us on the web to cross reference details so they can index and build up searchable profiles. Zoominfo.com, which came online in 2001, was one of the first sites to do this. It began life as a subscription service where it gathered profile information from the web in response to requests from recruiters or salespeople, but in 2005 it added a public service, enabling free company and personal searches. Russell Glass, the firm's vice president of products and marketing, said: "Users can come in and search for a person's name, and we essentially crawl somewhere between one billion and two billion pages to gather, organise and summarise a virtual resume. "It provides a detailed and rich look at who a person is from a professional perspective." The business-orientated directory contains more than 37 million personal profiles and 3.5 million companies profiles pulled from across the web." |
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VentureBeat August 7, 2007 |
People Search Engine Spock Launches "Spock, the Redwood City, Calif. search engine for people, launches tomorrow after a year of suspense. LinkedIn, ZoomInfo and Xing, all services that compete in some way with Spock, by offering business information about people, do not have the same interactive features. On Spock, you can submit a tag on a person, labeling him say, a 'funny guy.' Other users can then come along and give a thumbs up on the tag. As second, third and fourth endorsements are made, the tag grows in size, reflecting it is a significant trait about the person. In the case of Dick Cheney, early test users appear to have marked Cheney 'acting President.'" |
Mainebiz August 6, 2007 |
Virtual Control: Tips for Managing the Online You "Worried about your Internet alter-ego? Kirsten Dixson, a personal brand consultant and co-author of Career Distinction: Stand Out by Building Your Brand, says any career-minded professional must manage his or her online persona. Here are a few of her tips on managing your digital doppelganger and making it work for you during a job search: Google yourself, and Google yourself often. That way 'you can understand how you will be seen online,' Dixson says. Check out ZoomInfo.com, which automatically creates online profiles of people from information gathered online. 'Because it's done automatically, chances are it's not very accurate,' she says, adding that 20% of Fortune 500 companies use the website in the recruiting process. 'So it's important to log in and see what your profile is. You can claim it and update it. Do it monthly.'" |
The NonProfitTimes August 6, 2007 |
Finding Grants Through Online Databases "Competition for funding has never been greater, with the proliferation of nonprofits well outpacing the robust growth in new foundations. Not surprisingly, online databases offering information on grant-makers are also increasing, and existing databases are improving their services. Prospect Research Online (aka PRO Platinum) from iWave.com offers a different model. It has bundled together access to several search engines on foundations, corporations, and individuals. Included in its offerings is access to GuideStar's Grant Explorer, it's own Foundation Funder database, and several search engines for information on individuals, including the fee-based services of zoominfo.com and noza.com. The databases for researching individuals definitely will support your foundation research. The more you know about the trustees and staff of a foundation, the better you can focus your proposal on their specific interests and possibly identify contacts that will help your proposal get noticed." |
NY Daily News June, 2007 |
Web Sites Help Pros Network "When a pal invited him to create a profile on the career-oriented online network LinkedIn, Harry Barnes signed up out of courtesy and then forgot about it. But when the 36-year-old found himself back on the job market two years later, he turned to the site and others, including ZoomInfo and Ziggs, in an effort to find job leads. "I took a look at these sites and used them as a marketing tool for myself," said Barnes, now a vice president at a global financial services company. "They provided a way for me to do that. It did spawn a lot of interviews," Barnes said. "It was good to get [my] references out there." Functionally similar to popular social networking sites like Facebook and MySpace, professional networking sites skip the party photos and focus on helping professionals make contacts. Members list and update their education, work experience and fields of expertise." |
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Entrepreneur Magazine August, 2007 |
What's in a Name? Take Control of What the Web Says About You "Personal-branding guru William Arruda says that in today's increasingly web-oriented business world, if you don't show up in a Google search of your name, you don't exist. Arruda and co-author Kirsten Dixson discuss how to build your personal brand online--and why it's crucial that you do so--in their new book, Career Distinction: Stand Out by Building Your Brand. Comment on other people's blogs. If you're articulate, do an audio blog. Blogs are ranked highly because search engines love sites that are updated a lot. Another thing [to do] is go to amazon.com and barnesandnoble.com and review books [relevant to your industry]. Include your name, and those become part of your online identity. Take control of your profile on ZoomInfo--it compiles what's already out there, but you can update it. " |
 SellingPower July/August, 2007 |
Zooming in on the Best Leads - [Print Issue Only] "ZoomInfo has just launched a new product designed especially for sales staff. ZoomExec will provide affordable access to information on prospect-company executives, including their work histories, schools attended, contact details, and references to the executives on the Web. For example, a salesperson interested in tapping prospects among small, local firms in the storage-manufacturing industry would first go to ZoomInfo.com and search for a list of companies in the storage industry. From that list, the rep would narrow the targets to only storage-manufacturing companies that are located in, say, the Chicago metropolitan area and have less than $50 million in annual revenues. Once that list is refined, the rep would quickly search for executives with particular titles. ZoomInfo will report on how many names are both associated with these titles and have full contact information available." |
 Time Magazine August 2, 2007 |
Tips for Building Your Brand Identity "As recently as six months ago, online snooping was mostly done surreptitiously or under the polite guise of "social networking." One of the most popular people search sites today is ZoomInfo, which in June got 824,000 unique visitors in the U.S., according to comScore Media Metrix. Focused on business profiles, it currently has 37 million of them posted online, which it culls using its own natural language search technology. Inaccuracies abound, as I learned firsthand when I checked my own profile and saw that everything from my telephone number to my full name were flat out wrong. "We're the first to admit that they are not 100% accurate," says ZoomInfo COO Bryan Burdick, who estimates that only 500,0000 — just 1% — of the profiles have been verified by the person they claim to identify." |
 Chemical & Engineering News July 30, 2007 |
Tips for Building Your Brand Identity "Arruda suggests joining professional networking sites like LinkedIn.com and ZoomInfo.com and inviting all your contacts to join. The benefit is you can control the content that appears in your profile, which is then indexed to multiple search engines. These sites will help raise your online profile and increase the likelihood that your profile will appear in a search engine's results. And because these are networking sites, not job boards, it shouldn't be an issue if your current boss finds your profile. Career management is something you should do every day. Creating a brand identity can help establish you as a more compelling professional who brings value to any organization." |
 MarketingSherpa July 27, 2007 |
PR Interview: How to Get Coverage in Entrepreneur Magazine "Want to see your name in “the #1-selling biz magazine on the newsstand”? Entrepreneur’s total reach is 7.5 million, or 90% of the SMB market. This year, the monthly celebrates its 30th anniversary. We interviewed their Executive Editor to get strategies on pitching ideas and actions to take before sending your email. Check out our article with a veteran who has been with Entrepreneur for two decades. Five tips to follow before you pitch … #5: Go where the writers are. Sites writers often use to seek sources include Bulldog Reporter, ZoomInfo, Jigsaw and Joan Stewart’s Publicity Hound newsletter. While they like Profnet, many feel that the sources found there are overexposed." |
TMCnet July 25, 2007 |
Dow Jones Announces CRM-Compatible Factiva Platform "Dow Jones & Company has announced today a new platform capability that offers a range of flexible integration options for Factiva SalesWorks, their collection of company, industry and executive news and information designed specifically to help salespeople increase productivity. Factiva SalesWorks provides content from news providers such as Dow Jones and Reuters and business information from Reuters Fundamentals, D&B, Datamonitor, ZoomInfo, Hemscott, Standard & Poor's, Mergent, Investext,Thomson ( News - Alert) Financial, Jobson's, Marquis Who's Who, Freedonia, IBISWorld Business Information, MarketResearch.com, and others." |
InformationWeek July 24, 2007 |
Spock's Social Search Engine "Social computing and search have been destined to merge at least since Google's PageRank algorithm started counting Web links as personal endorsements of relevance. And really, search has always been personal: We search for our own names, for the names of friends, enemies, and everyone in between. Lately, search companies have responded, adding personalization options to make our searches return results based on our own sense of relevance. Spock.com, scheduled to open to the public next month, is the latest child of the union of social computing and search. It is a search engine for people, like Wink.com and, to a lesser extent, ZoomInfo.com." |
BusinessWeek July 20, 2007 |
Searching For John Q. Public "In some niches, the search game is still a wide-open field. The key is identifying the right niche. Travel, health, and finance are already crowded with competitors. In personal search, however, there is no clear victor. Startups include Wink, which is similar to Spock, and ZoomInfo, a search engine specializing in executives. They're gunning for the roughly 30% of the 7 billion-plus Web searches performed in the U.S. each month that relate to individuals. About half of those queries concern celebrities. The other half target names that don't have a million Web mentions: business contacts, former friends, ex-lovers, and the like." |
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BusinessWeek July 10, 2007 |
Encourage Virtual Workers, but Don't Forego the Face Time "More and more new hires are being employed based on their skills rather than their location, so we're seeing many virtual workers joining small companies. In fact, I sometimes work remotely from Israel, but I learned early on not to forego invaluable face-to-face interaction with employees. Video conferencing is a great solution to help with this goal." |
 Employment Marketplace July 2007 |
The Recruiting Landscape from 60,000 Feet "Recruiting is critical to business even if not all executives buy into this idea in reality, it is the future of any business. So, as long as capitalism is around, the future of the recruiting industry is very bright. Add to that the looming talent shortage with baby boomers leaving the workforce and the population aging in general, and the need for recruiters especially savvy, creative recruiters is greater than ever and will continue to grow. But are recruiters working harder not smarter? Has internet recruiting become more of a distraction than an enhancement?" |
 Processor July 2007 |
Dealing With Phishing, Pharming & Spam "Jaquith says the so-called bad guys can subscribe to a service such as ZoomInfo.com or another business information search engine for a relatively small fee and see how users are linked to one another. The emails pass through normal spam filters and appear to come from trusted sources, when in fact these emails are designed to get users to go to phishing sites, where they either inadvertently download malware that attacks their computer and infects other PCs or log in confidential information, such as passwords." |
 InterBizNet Buglar July 5, 2007 |
Reveille and Hyperbole: ZoomInfo Released its Inaugural ZoomInfo InSite Report "ZoomInfo, a business information search engine that indexes the Business Web to quickly find information about industries, companies, people and jobs, today released its inaugural ZoomInfo InSite Report, "Gender in the Executive Suite." This ZoomInfo InSite Report provides a quantitative view of gender roles in business leadership positions across multiple industries." |
 Business 2.0 July, 2007 |
Weaving the [Semantic] Web "Radar Networks isnt the only company exploring the potential of the semantic Web. Its a disruptive technology with the power to unseat todays internet titans especially search engine giants like Google and Yahoo and its being vigorously pursued by startups like Garlik, Metaweb, Technologies, Powerset, and ZoomInfo, as well as big corporations like Citigroup, Eli Lilly, Kodak, Oracle and Google and Yahoo themselves." |
ABC News.com June, 2007 |
In Search of ... Search "Working on known data sets makes the search problem more manageable, and that's why many new search companies focus on vertical markets. At Guidewire Group, we think "vertical search" has -- oddly enough -- both a vertical and a horizontal axis. Along the vertical axis are subject areas -- health care, consumer electronics, shopping, etc. These vertical silos enable tighter taxonomies that act on specific data sets to deliver better results. In the last year, we've seen search and categorization technologies applied to consumer electronics (Retrevo), health care (Kosmix) and company information (ZoomInfo), among other vertical content areas." |
 CNET June 28, 2007 |
Is Endeca really the next Google? "Who do you think are the next big search companies to watch? Similar to what industry experts said of mobile video earlier in the week, it's not the technology holding things up. It's figuring out how to monetize all these new things, said the panelists. The panelists said they were impressed with search engines like ZoomInfo.com, the job candidate search engine, and Mahalo, the search engine started by publishing entrepreneur Jason Calacanis that uses human-created results for the most popular searches." |
 Search Engine Watch June 27, 2007 |
ZoomInfo People Finder and Company Intelligence Tool "Looking for someone? Lots of people are, it seems. When I wrote about this topic in the Search Engine Watch blog back on May 22nd, I indicated that People Search Makes up 30% of All Searches. In this article, I'd like to break down some of the types of searches performed at one of the companies referenced in my blog post, ZoomInfo, based on information I received from the company. ZoomInfo offers a great service that provides a wealth of information about companies, people, and jobs." |
 GigaOm June 26, 2007 |
Xing Buys & Grows Its Network "'I think people have always paid for networking, at least business networking,' says Lars Hinrichs, chief executive officer and founder of the company. 'Otherwise we wouldnt go to trade fairs or conferences We are currently focusing on Germany, Spanish-speaking market, the Chinese market and with the ZoomInfo deal into the English speaking business.'" |
InterBizNet Buglar June 26, 2007 |
Reveille and Hyperbole: ZoomInfo is the Fastest Growing Network "According to Nielson/NetRatings, with 275% annual growth, ZoomInfo is the fastest growing network in the country, closely followed by YouTube at 271%. Now, through an agreement with Ask.com to serve syndicated ads across its business information search engine, ZoomInfo enables business-to-business marketers to have direct access to over 4.5 million unique monthly visitors." |
 Mashable June 22, 2007 |
Xing Acquires Second Spanish Business Network "While Neurona was free, members will have to pay for Xings premium membership offering, which allows them to better leverage the networking opportunities within the larger community. Xing has already acquired another Spanish network, eConozco, and has recently partnered with ZoomInfo to power search tools for users." |
 Marketing VOX News June 20, 2007 |
German Xing Plans Invasion of LinkedIn Turf "LinkedIn, the social network focusing on business connections, is getting a run for its money as Xing plans to enter the US, one of LinkedIn's biggest global rivals, reports CNNMoney. Based in Hamburg, Xing is popular in Europe. It also boasts a recent partnership announcement with ZoomInfo, a business information search engine catering to industry, companies, and business people. Xing's 2 million members will have access to the profiles of around 36 million business people in ZoomInfo's database." |
 CNNMoney June 18, 2007 |
Rivals Look to Rein in LinkedIn "Xing, which is based in Hamburg, Germany and is popular in many European nations, announced last week that it was partnering with ZoomInfo, a company that bills itself as a business information search engine that caters to searches about industries, companies and business people. ZoomInfo Chief Operating Officer Bryan Burdick says the company sees itself as a leader in the niche business-to-business search field since B2B is a much smaller market than the consumer search world that the likes of Google (GOOG), Yahoo and Microsofts MSN spend most of their resources on." |
 New West June 18, 2007 |
Scott Allen on "Shifting the Burden" "In a group setting, shifting the burden is a matter of asking the entire group to evaluate and help you solve something, when you know that only a very, very small number of people can actually help. So, for example, asking an entire group of several thousand peoplewho arent there for the explicit purpose of helping recruiters find candidatesto help fill a particular position. Thats shifting the burden, when what you really should be doing is searching on LinkedIn, ZoomInfo, etc." |
Marketing VOX News June 15, 2007 |
Xing, ZoomInfo Become Social Networking Buddies "Business-oriented social networking site Xing just announced a partnership with ZoomInfo, a business data search engine whose database houses over 36 million people and four million companies, reports ZDNet. Under the agreement, Xing members may access ZoomInfo profiles, with premium members able to contact the professionals profiled by the ZoomInfo engine." |
 Jupiter Research June 15, 2007 |
People Search: Who is the Owner of YOU? "Spock.com, the latest entrant in the very nascent 'people search' business briefed us this week. A couple of other recent players seem to be pipl.com, wink.com and zoominfo [which has been around for much longer]. Spidering and parsing content seems to be lesser of a problem among the people search sites, but finding unique and valuable spins to the content is. Zoominfos take on people search is more for professionals, expanding into company search and job search." |
 ZDNet June 14, 2007 |
Xing Links Up with ZoomInfo "While most of the attention on social networking attention is focused on Facebook, Xing continues to build out its social network of business connections. Today Xing, and its parent company OPEN Business Club AG, announced that it is partnering with ZoomInfo, a business data search engine that identifies company and people information, with profiles of 36 million people and nearly four million companies." |
Mashable June 14, 2007 |
Xing Partners with ZoomInfo to Power Search "Xing, the business social network, has partnered up with Zoom Info, a business information search engine to provide search tools and relevant results for Xing. Xing members will have access to ZoomInfo profiles, and premium Xing members will have the ability to contact those people directly through Xing." |
 VentureBeat June 14, 2007 |
Xing Integrates with ZoomInfo, in Move to Overtake LinkedIn "Xing, the Hamburg, Germany social networking site for business contacts, has just signed a deal that makes its network larger than its U.S. competitor LinkedIn. Xing has been putting pressure on LinkedIn for some time, having recently gone public and expanding aggressively in Europe." |
 WebProNews June 14, 2007 |
Xing, ZoomInfo Partner "Xing and ZoomInfo have just partnered, leaving LinkedIn out in the cold. But thats okay, says LinkedIns CEO - he doesnt really approve of those two, anyway. First off, the details of the arrangement. The partnership will provide XINGs 2 million-plus members with immediate access to profiles on nearly 36 million business people and 5 million companies directly on the XING platform, states a press release." |
Interbiznet Bugler June 12, 2007 |
Reveille and Hyperbole: ZoomInfo Releases Inaugural ZoomInfo InSite Report "ZoomInfo, a business information search engine that indexes the Business Web to quickly find information about industries, companies, people and jobs, today released its inaugural ZoomInfo InSite Report, "Gender in the Executive Suite." This ZoomInfo InSite Report provides a quantitative view of gender roles in business leadership positions across multiple industries." |
 BtoB Magazine June 4, 2007 |
E-mail Clown-ing Nets Response from HR "About 70% of ZoomInfo's customers are recruiters that want to tap into the search engine's profiles on nearly 36 million people and 5 million people, said Russell Glass, VP-products and marketing at ZoomInfo. For the last several quarters, ZoomInfo has focused on convincing recruiters to request a demo and free trial of PowerSearch, the company's primary search engine." |
 The New York Times June 3, 2007 |
The Count: For One Gender, Its Even Lonelier at the Top "You might come to that conclusion after reading a new report from ZoomInfo, a business data search engine. After crawling across the Web with its information feelers, ZoomInfo plucked out data on the gender composition of executives across 13 industries." |
 Hollywood Reporter June2, 2007 |
MySpace top social site; others growing faster "The fastest-growing sites year-over-year, however, were business-related networks ZoomInfo and LinkedIn, which saw 276% and 210% growth, respectively, compared with April 2006." |
Good Morning America May 2007 |
Create a Free Digital Identity to Advance Your Career "I've suggested that everyone Google themselves to see what comes up -- hopefully good stuff. But thousands of people e-mailed us to say nothing came up when they searched for themselves, and they were kind of disappointed about that! In this Internet age, it's smart to have an online presence, and there are easy -- and safe -- ways to do it. You can also create a free profile at ZoomInfo.com, as well as look for people and companies of interest to you." |
 eMarketer May 29, 2007 |
B2B Purchasers Rely on Search "Vendor Web sites, search engines and industry information Web sites are passing word-of-mouth and trade publications in B2B sale influence, according to Enquiro's "2007 B2B Survey," sponsored by MarketingSherpa and ZoomInfo. The Enquiro study found that nearly 70% of purchasers used search engines as their primary B2B research resource, and that Google was the first choice for B2B purchasing research." |
 10News.com May 25, 2007 |
Experts: More Job Seekers Using Blogs As Resumes "Job seekers have a new way to stand out from the pack of prospects. There is now no need to knock on any doors, call recruiters or even send a resume. Forget online job boards or even old-fashioned networking. The hottest way to land a dream job is to write a blog, a Web journal of sorts. Blogs are a great way to find employees," said Russell Glass of ZoomInfo.com. Glass selected Brian Balfour to work for his Internet search engine company because of his blogs on social networking." |
 Search Engine Strategies May 22, 2007 |
People Search Makes up 30% of All Searches "Back on May 8th, Google hosted a People Search SIG at their headquarters in Mountain View. Michael Arrington of TechCrunch presided over the session that included: Michael Tanne - CEO Wink; Jaideep Singh - CEO Spock; and Bryan Burdick - COO ZoomInfo. This is another one of those fascinating areas of people search which has unexpectedly eye popping numbers. Data shows that 30% of all searches on Google or Yahoo are for specific people or people-related. " |
WebProNews May 22, 2007 |
People Searches Surge Ahead "On Googles weekly Zeitgeist list, at least five of the top ten gaining queries are usually peoples names. And a factoid on the Search SIG page also supports the idea: 30% of all searches on Google or Yahoo! are for specific people or people related, the group states. But the spotlight turned to Wink, Spock, and ZoomInfo on the night of the session, as Michael Tanne, Jaideep Singh, and Bryan Burdick (the CEOs of those respective companies) took the stage. People search is growing segment of the search market; dont expect the rate of its expansion to slow down anytime soon." |
 ABC7.com May 21, 2007 |
Writing a Blog Can Help You Land a New Job "Want a prospective employer to come looking for you? Get a blog. "Blogs are a great way to find employees," Russell Glass, of ZoomInfo, said. In fact, Glass has hired people for his hot, new Internet search engine including Brian Balfour, who stood out because of his entries on social networking. "The most impressive thing about Brian's blog was how each post was succinct yet on target," Glass said." |
 Executive Recruiting Exchange May 14, 2007 |
ZoomInfo's Daily Crawl "At last week's Recruiting 2007 Conference and Expo, ZoomInfo announced it will update the business information search engine's data on a daily basis beginning at the end of the month. With this new architecture in place, ZoomInfo will have the ability and capacity to crawl hundreds of millions of pages daily, and present the new information to ZoomInfo users each day. The company says it is getting "smarter" about how it crawls the Web, listening to customers' requests to decrease the lag time in updating the information. The company's information on people and companies was previously updated every five to six weeks." |
 CBS5 May 11, 2007 |
A Blog Can Help You Land a Job "'Blogs are a great way to find employees,' said Russell Glass of Zoominfo. Glass told us, new hire Brian Balfour stood out because of his entries on social networking. 'The most impressive thing about Brian's blog was how each post was succinct yet on target,' Glass said. Balfour admits the unsolicited job offer surprised him at first, but came at a good time. Employers say they look for blogs that are focused on an industry, and not too controversial. 'Basically, if you wouldn't want an employer to see it or read it, I wouldn't post it on your blog, Glass said." |
 TechCrunch May 9, 2007 |
War of the People Search "I moderated a fascinating panel tonight at Google headquarters that included execs from three people search engines - the CEO of Wink (Michael Tanne), the CEO of Spock (Jaideep Singh), and the COO of ZoomInfo (Bryan Burdick). ZoomInfo was the black sheep of the group. They were founded long ago, in 2000, making them a great grandfather by Internet startup standards. They are well into their revenue phase with $12 in sales last year, and are profitable. Theyve recently updated their site with a more contemporary design..." |
 Newhouse News Service May 8, 2007 |
Spruce Up Your Web Presence For Job-Hunting "The revealing pictures and intimate entries on social networking Web sites are legendary, and savvy college students know to delete them when they start looking for jobs. Prospective employers, after all, peek. But an online profile can be a resume-builder as much as it can show off pictures of drunken nights. Some career counselors urge students to use the sites to their advantage. 'What is your digital persona?' posed Bryan Burdick, chief operating officer of ZoomInfo, a business-minded search engine based in Waltham, Mass. 'Whether you're actively managing it or not, you have one. Search engines, like ZoomInfo, are getting much more sophisticated at being able to find that type of content on the Web.'" |
 Demo May 8, 2007 |
DEMO Alumni Find Success on Innovators' Lists "Dash Navigation, SimplyHired, EQO Communications, IPLock, ZoomInfo, Jangl and a handful of other DEMO Alum made the Red Herring 100 list. Its tremendously gratifying to see these DEMO companies doing so well as they move into the broader marketplace. We're always excited about and celebrate their success, a bit like proud parents who never doubted for a minute that their children would go on to great things." |
 Wisconsin Technology Network May 8, 2007 |
Outflanking the Google, Yahoo, MSN juggernaut "Among the problems with search today is that results are based on keyword terms or phrases that often have multiple meanings when taken out of context of the searcher. Consumers often look for results to specific questions that are not always answered by the search results. Newer approaches promise a more personalized and relevant set of search results in response to individual search queries. Other potential enhancements stem from what Tim Boerners Lee calls the semantic web or, as defined by the W3C, as web content expressed in natural language, but also in a form that can be understood, interpreted and used by software agents - thus permitting them to find, share, and integrate information more easily. ZoomInfo claims that it is the first semantic search engine, according to a recent article in Red Herring." |
 Social Computing Magazine May 8, 2007 |
Semantic Technology Conference 2007 to Focus on First-Hand Accounts "This year's Semantic Technology Conference, said Shaw, features two interactive keynote panels aimed at providing attendees with a comprehensive look at the players and products that comprise the current (and future) state of the industry. The second keynote, "Building the Semantic Technology Industry: A Conversation with Entrepreneurs and Investors ," features a candid discussion amongst the people who are actually building the future of semantic technology from the ground up. Moderated by Mills Davis of Project 10x, panelists include: Nova Spivack, CEO and Founder of Radar Networks, Mark Greaves, Senior Research Program Manager at Vulcan, Russell Glass, VP Products and Marketing at Zoom Information." |
 MarketingSherpa May 3, 2007 |
Buying Leads - How to Select a Vendor, Available Services and Strategies to Get the Best Leads "Leads are the lifeblood of B-to-B marketing, and every marketer running lead generation campaigns has wished for an easier way to boost their efforts instantly. You can buy contact names from list providers, such as infoUSA, USA Data and D&B. Or, you can join online networks with searchable databases of company information, names and contact information, such as Jigsaw, Spoke and ZoomInfo. Consider these names raw materials that must be contacted and cultivated to determine if they’re actual leads." |
Inc.com May, 2007 |
Whats Next: The Monster Dilemma "ZoomInfo, in Waltham, Massachusetts, takes a different approach. It assembles profiles of potential job candidates from all available online data, whether or not they're looking for jobs. Starting with the same techniques that Google (NASDAQ:GOOG) uses to gather Web data associated with a person's name, ZoomInfo adds the significant additional step of crunching the results to pull out the most relevant information, weed out data referring to other people of the same name, and assemble a professional profile." |
 Fast Company May, 2007 |
It's Not Just Who You Know "Right now, the most obvious value that these services provide is the opportunity to own (and control) your online identity. LinkedIn, as well as the services Ziggs and ZoomInfo, let you create a profile for free. (ZoomInfo also proactively aggregates Web info about professionals--34 million so far--and lets you verify your identity.) Search for a name and these profiles generally show up in a search engine's top 10." |
 The Expert Advisor April, 2007 |
3 Great Databases For Finding Experts "When you search for an expert, where's the first place you go? More than likely, you look to web-based databases. Publicly accessible databases can sometimes yield great information, but subscription-based databases often provide invaluable difficult-to-find leads for locating the ideal expert. These subscriptions often provide that "edge" over the opposition. By using a service called ZoomInfo PowerSearch, Round Table Group is able to find and extract comprehensive information on over 34 million business professionals and 2 million companies across virtually every industry. ZoomInfo has created this extensive list of professionals by aggregating online sources such as Web sites, press releases, electronic news services publications and SEC filings." |
 EContent Magazine April 24, 2007 |
Whos Zooming You? "With the semantic approach, a user can do what Burdick calls "pivot searches" like searching for, say, a small software company in Boston. Users search on keywords, then click on another buttonand there are the jobs. Then users can cross reference to ZoomInfo's other information, like who works where, company data, and so on, to help narrow down places they might actually want to work." |
BtoB Magazine April 23, 2007 |
Search Draws Funds From Other Channels "Take ZoomInfo, which recently launched a free, advertising-supported version of its business information search engine. ZoomInfo is a so-called semantic search engine that crawls the Webmillions of corporate sites, press releases, electronic news services, SEC filing and other online business sourcesand tags, aggregates and organizes the information into search profiles for business users who are searching for information on people, companies, products and services and industries." |
 Chicago Sun-times April 23, 2007 |
Job Hunters Should Be Savvy in Search "Millions of new job hunters in the form of recent college graduates are now competing for their first real jobs. In a hypercompetitive market, savvy grads will avail themselves of the latest digital tools to speed their search for the best jobs. The most qualified job-hunter is rarely the one hired. The positions invariably go to the person who does the best job at positioning himself or herself as the solution to an employer's problem. Number 4: Search Strategically: Profile hiring managers ahead of the interview with ZoomInfo.com." |
 Red Herring April 16, 2007 |
Is It, Or Isn’t It? "ZoomInfo today launched its Business Information Search Engine, a service that offers information on more than 3.5 million companies. Although the company profiles are similar to those offered by Hoovers.com and other subscription-based providers, ZoomInfo business profiles are free. The profiles also differ in how they're compiled. " |
 Total Picture Radio April 13, 2007 |
From SES NYC: A Podcast with Gord Hotchkiss and Russell Glass "A serious intellectual Mash-Up between two B2B search industry leaders: Last week, ZoomInfo launched a new semantic search engine that tags, aggregates and organizes the information for people, companies, products and services, and industries." |
 The Wall Street Journal April 10, 2007 |
How Blogging Can Help You Get a New Job "In June, Brian Balfour's blog, SocialDegree.com, inspired an unsolicited offer for a product-manager job from an executive at Zoom Information Inc. "I was impressed by the points Brian was making and the way he was making them," says Russell Glass, vice president of products and marketing at the Waltham, Mass., technology company. " |
 Information Today April 9, 2007 |
ZoomInfo.com Unveils New Site with Free Company Profiles "Zoom Information, Inc. unveiled a new ZoomInfo.com that now provides free access to information on millions of companies, people, and jobs. Some of the information was previously available only by subscription. Its newly improved business-oriented semantic search service helps users find information about companies and their employees – it will be available to any Internet user under an advertisement-supported model." |
 InfoCommerce Group April 9, 2007 |
A New Search Engine for ZoomInfo "ZoomInfo last week launched a new version of ZoomInfo.com that utilizes the company's patented semantic search technology. As a result, the company promises better search results for users. The company says the semantic search engine will crawl the business web for information, scanning such sources as Web sites, press releases and electronic news services." |
BusinessWeek April 9, 2007 |
CEO Guide to Technology: Taming the World Wide Web "On Apr. 2, ZoomInfo launched a new business search engine it says is the first market-ready semantic search engine. This type of information can be especially helpful to recruiters who may be looking for midlevel managers at specific companies. "It gives me more people in a targeted company to pursue," says Alan Bogard, manager of recruitment for the Full Spectrum Lending Div. at Countrywide Financial (CFC), which uses ZoomInfo." |
BusinessWeek April 9, 2007 |
CEO Guide to Technology: Weaving a Web Around Information "Some recruiters at mortgage lender Countrywide Financial use ZoomInfo, a search engine that lists more than 34 million business professionals and 2 million companies. The search engine uses Semantic Web tools to find and interpret information from millions of online sources, such as Web sites, electronic news services, and Securities & Exchange Commission filings." |
Red Herring April 7, 2007 |
Video: Linux, ZoomInfo, Buzzkill ... The Red Herring editors provide a video blog for the week in review with Marisa Taylor and Sean Wolfe. ZoomInfo’s April 2nd launch is included. |
Red Herring April 4, 2007 |
Red Herring 100 Finalists Red Herring announced ZoomInfo as one of the 200 finalists for this year’s Red Herring awards. |
 Shore Communications April 4, 2007 |
Test Drive: Zoominfo 2.0 Offers Sophisticated Access to Business Information "While the improved technologies in ZoomInfo seem to yield improved results in many instances, the notable improvement in this release is the professional-grade design of the interface. Functions are easy to navigate and are organized consistently from one function to another: there's little guesswork involved." |
Executive Recruiting Exchange April 4, 2007 |
ZoomInfo Revamps Indeed-Powered Jobs Site, Adds Tools for Recruiters "The new ZoomInfo.com is now fully integrated with Indeed.com -- just one month after announcing its partnership. What that means for job seekers is that they can now search for companies by specific criteria and then identify open positions at each one. Additionally, ZoomInfo has announced ZoomExec, for a monthly upgrade fee." |
 Globe and Mail April 4, 2007 |
Thinking small requires a lot of thought "Websites such as ZoomInfo will help you find out about a potential employer's background. Newspapers, business periodicals, industry and trade magazines, as well as business directories available at your local library are other sources of information." |
 Website Magazine April 3, 2007 |
ZoomInfo: One Of The Best Research Tools "ZoomInfo.com released several new features for the business user today that are worth noting, including free access to in-depth information on millions of companies, people and jobs. Visitors to the business information search engine, which is now going to be one of my default company research tools, have the ability to save and forward searches, and have instant access to Indeed.com’s comprehensive job search results." |
 Tech.co.uk April 3, 2007 |
Semantic Search Engines Challenging Google "Google, eat your heart out - the next generation of search engines will be able to interpret questions put to them; not simply scour the internet looking for keywords. Business search firm ZoomInfo yesterday revealed what it claims to be the first-ever semantic search engine , while a product from Powerset can answer straight questions." |
Interbiznet Buglar April 3, 2007 |
Reveille and Hyperbole: ZoomInfo Introduces ZoomExec ""ZoomInfo introduced ZoomExec, an affordable, self-service product that allows users to search for executives and gain instant access to information on decision-making business professionals, including work history, education, contact information, and web references used to compile the data. ZoomExec drastically cuts down the time and energy needed to find and connect with key decision makers at target companies." |
 Search Engine Journal April 2, 2007 |
ZoomInfo Relaunched "Claiming to have created the first market-ready semantic search engine, ZoomInfo has announced a new version of ZoomInfo.com, a search engine that’s designed for business users who need access to information on companies, people and jobs. Integrating the comprehensive job search function of Indeed.com, ZoomInfo will allow job seekers to search for companies across a wide range of factors such as location, size and industry." |
BtoB Magazine April 2, 2007 |
Daily News Alert – ZoomInfo Unveils New Business Search Engine "ZoomInfo unveiled a new business information search engine. ZoomInfo searches more than 3.5 million companies for corporate news, financial information, M&A activity, competitive information and other news. The site also integrates job search information from Indeed.com. ZoomInfo is a free site to users and is advertiser supported." |
Search Engine Watch April 2, 2007 |
ZoomInfo Retools Its Business Info Search "Business information search engine ZoomInfo has retooled its offering to create a single user interface for its various products. The new search engine gives one view of data on companies, people and jobs, which are crawled by ZoomInfo and organized semantically based on the relationship the data has to a company or person. ZoomInfo offers a free company information and people search, supported by Google AdSense ads." |
 Inc. Magazine April 2, 2007 |
Advanced Company-Data Search Tool "ZoomInfo, a Waltham, Mass.-based business-information search engine, has unveiled a new application that provides business users with free access to company information and executive contact info at millions of businesses worldwide, the company said Monday. The new application features patented semantic-search technology that boosts the relevance of search results, the company said." |
WebProNews.com April 2, 2007 |
ZoomInfo Zeroes In On Business Info Search "ZoomInfo has launched a business information search engine. The site is focused on allowing users to search for companies, individuals and jobs. Their database has information on over 3.5 million companies and 35 million business people. The company uses a semantic search engine that tags, aggregates and organizes information for each company in their database. |
 Reuters April 1, 2007 |
ZoomInfo Expands into Web Search for Businesses "ZoomInfo, which offers Web search for finding people, on Sunday said it is expanding to offer free or low-cost services across companies, mounting a challenge to established business information services. It draws 4.5 million monthly users, according to audience measurement firm comScore and its site counts 35.2 million profiles it has automatically assembled on individuals in business. The new search feature lists 3.5 million firms. By contrast, Hoover's Inc., which uses editors to compile dossiers on companies, details only around 100,000." |
Red Herring April 2, 2007 |
First Semantic Search Engine? "Business search company ZoomInfo announced today the launch of what it’s calling the first-ever semantic search engine. ZoomInfo vice president of products and marketing Russell Glass enthuses that it’s 'the first example of really disruptive value being created with semantic search and semantic technologies.' He said big search companies return results that are too broad to be helpful, and described traditional business information companies as 'dinosaurs,' which rely on time-intensive data gathering." |
ZDNet April 2, 2007 |
ZoomInfo’s Immature Semantic Search Engine "ZoomInfo launched what the company calls the first 'market-ready semantic search engine.' It aggregates and organizes data on companies, product categories, industries and other vectors, crawling Web sites, press releases, blogs news services, financial filings and other public sources." |
 SearchEngineLand April 2, 2007 |
ZoomInfo Offers Free Company Profiles "ZoomInfo today launched its Business Information Search Engine, a service that offers information on more than 3.5 million companies. Although the company profiles are similar to those offered by Hoovers.com and other subscription-based providers, ZoomInfo business profiles are free. The profiles also differ in how they're compiled. " |
 San Jose Mercury News April 2, 2007 |
Zoominfo Launches Revamped Semantic Search Engine For Business "Today, Zoominfo is unveiling what it calls the first 'semantic search engine' for finding business information. The company has toiled on this project for six years, almost as long as there has been talk about creating a successor to the World Wide Web. Aiming at business users, Zoominfo has collected and tagged information on 35 million business people and more than 3.5 million companies. It hopes that its information will yield much more interesting search results than general-purpose search engines." |
InformationWeek April 2, 2007 |
ZoomInfo Search Engine Makes Business Information Free "With $12 million in sales last year and some 1600 corporate clients -- including Google, Yahoo, Microsoft, Oracle, PepsiCo and about 100 of the Fortune 500 -- business information company ZoomInfo has decided to provide free access to most of what it had been charging for. On Monday, ZoomInfo.com plans to offer a newly improved business-oriented semantic search service, tailored for finding information about companies and their employees, to any Internet user under an advertisement-supported model." |
 DM News March 30, 2007 |
ZoomInfo Offers Three New Consumer Segments "Walter Karl Midwest announced today that business information search engine ZoomInfo released three new consumer segments with a broad range of selections. The first file, Consumer Packaged Goods Executives, is comprised of 63,933 and is being offered at $140/M. The Financial Services Firms file is comprised of 337,274 potential consumers at a base price of $140/M. The third file, Retail Executives, is comprised of 364,545 retail executives, also at a base price of $140/M." |
Shore Communications March 27, 2007 |
Business Information 3.0: Building Quality Business Content from the Web "ZoomInfo has been plugging away at building high-value business information from Web sources for several years, amassing profiles on more than 3 million businesses and 34 million professionals. The accuracy of Web content mined by ZoomInfo has been questioned by some in the past but new semantic processing software about to be launched along with a powerful new interface promises to kick up the quality of quality of ZoomInfo’s its ad-based and subscription-based services substantially." |
 E-Commerce News March 21, 2007 |
Online Search Goes Pro With B2B Engines "What is the state of B2B (business-to-business) search marketing? What are the business and technology drivers that make online search an emerging tool for business discovery and procurement? I put these and other questions to Forrester Research Senior Analyst Shar VanBoskirk and to Bryan Burdick, chief operating officer at ZoomInfo, to explore the fast-evolving power of targeted, semantic-oriented business search and marketing." |
 Radio Ritas March 20, 2007 |
Radio Ritas: “ZoomInfo Interview” [Audio Interview] Bryan Burdick discusses the value of using ZoomInfo.com to create a web presence. |
The Wall Street Journal March 14, 2007 |
They've Got Your Number (and a Lot More) "The services also allow and encourage users to correct errors and enhance the results themselves. ZoomInfo.com, which searches Web pages, press releases and other sources for professional and organization information about individuals, allows users who verify their identities with a current email or credit card to log into the site to add additional work history, pictures and interests, and to remove data they can prove is incorrect." |
 Mass High Tech March 8, 2007 |
ZoomInfo, HireAbility Ink a Deal "Salem, N.H.-based recruiting software maker HireAbility LLC and Waltham-based Zoom Information Inc. report reaching an agreement for HireAbility to offer members special pricing on ZoomInfo's search engine. The search engine, called PowerSearch, provides information on 34 million people and 3 million companies, company officials said." |
 onrec.com March 8, 2007 |
ZoomInfo and Indeed Announce Strategic Relationship "ZoomInfo and Indeed today announced plans to integrate Indeed.com’s job search into ZoomInfo’s business information search engine, allowing the more than four million unique monthly visitors to ZoomInfo.com to benefit from the Web’s most comprehensive search engine for jobs." |
 The Boston Globe March 8, 2007 |
Space for Everyone "Brian Balfour, 23, a product manager at Zoom Information Inc. in Waltham who writes a blog about social networking, said he uses Facebook to keep in touch with college friends, HeyLetsGo to fuel his social life, and LinkedIn to make professional contacts. 'They all serve a different purpose, which is why I think there's still room for all these niche players,' he said." |
The InterbizNet Bugler March 6, 2007 |
Reveille and Hyperbole: Internet Recruiting Industry News "ZoomInfo and Indeed announced plans to integrate Indeed.com’s job search into ZoomInfo’s business information search engine, allowing the more than four million unique monthly visitors to ZoomInfo.com to benefit from the Web’s most comprehensive search engine for jobs." |
Executive Recruiting Exchange March 5, 2007 |
Indeed Brings Careers to ZoomInfo… "Users on ZoomInfo will be able to search for jobs, research industries and companies, identify specific people at that company with whom they may have a direction connection, and then contact those people directly through ZoomInfo. ZoomInfo gets about four million unique monthly visitors." |
 Recruiting Industry Newswire March 5, 2007 |
Zoominfo And Indeed Create Strategic Relationship "ZoomInfo, a business information search engine used to quickly find information about industries, companies, people and jobs found on the Web, and job search engine Indeed, have announced plans to integrate Indeed.com's job search into ZoomInfo's business information search engine. The partnership will allow more than four million unique monthly visitors to ZoomInfo.com to benefit from one of the Web's most comprehensive search engines for jobs." |
 Newsday.com March 4, 2007 |
CHANGE @ WORK: Steps to a New Career "But don't forget that these days, hiring managers are attuned to checking candidates out online. That's why Deb Dib, an executive career and brand strategist in Medford, suggests you create profiles, or update ones you have, on social networking sites as well as places like ZoomInfo.com and Ziggs.com." |
 PodTech February 22, 2007 |
Pass the Mic: "Charles Beeler with Steve Hall at DEMO 07" [Audio interview] "Venture capital investor Charles Beeler speaks with fellow-VC Steve Hall (his DEMO observations can be found here), from Vulcan Capital, at DEMO 2007 in January. Another positive mention for Zink, and agreement that lots of small steps are being taken in the direction of improving search technology. Hall also gets in a plug for one of his investments… " |
DM News February 14, 2007 |
Walter Karl Midwest Partners with ZoomInfo "Walter Karl Midwest, Schaumburg, IL, has partnered with the business information search engine ZoomInfo to publish the ZoomInfo List. ZoomInfo, Waltham, MA, provides information on more than 34 million business-to-business U.S. and Canadian business professionals. Sales and marketing professionals use ZoomInfo to identify business opportunities." |
Chicago Sun-times February 12, 2007 |
Clean Up Your Online Act "Your name is your rep. And you can do a lot to protect it online. Naymz, the Chicago-based online reputation management company, offers tips, including: Build a positive reputation online. You can use career sites, such as LinkedIn.com and Zoominfo.com, to put out an upbeat profile, where others can endorse you." |
 Boston Business Journal February 2, 2007 |
Recruiters Use Technology to Find, Vet Candidates "Web sites like LinkedIn.com and ZoomInfo.com are fast becoming common headhunter hangouts. And corporate human resources specialists often Google potential new hires to learn more about them before rendering a final hiring decision." |
SearchEngineWatch February 1, 2007 |
A Look at the Next Generation of Search "ZoomInfo is a business people search engine that this week added "Powersearch 2007," which uses semantic technology to build a database of information about businesses and business professionals. Data is collected by crawling the Web, focusing on corporate Web sites, press releases, electronic news services, SEC filings and other online sources. " |
 DEMO January 2007 |
DEMO says "Search algorithms are evolving rapidly in an effort to keep pace with the growing volume and diversity of Internet-based content. Finding the right information is critical. Presenting that information so that it can be easily digested is ideal. That’s the focus of ZoomInfo’s work." |
 Sales and Marketing Management Magazine January 31, 2007 |
Your Online Web Summary "Zoominfo.com is a networking site that has the potential to grow as big as LinkedIn or MySpace. But unlike the other sites, Zoominfo.com is not centered on building a private profile and making friends—it’s like an online Whitepages for the business world." |
The InterbizNet Bugler January 31, 2007 |
Reveille and Hyperbole |
 Recruiter Networking Group January 31, 2007 |
The Recruiting Landscape from 60,000 Feet "Recruiting is critical to business even if not all executives buy into this idea – in reality, it is the future of any business. So, as long as capitalism is around, the future of the recruiting industry is very bright. " |
 eWeek.com January 30, 2007 |
A Sneak Peak at DEMO "eWEEK Labs got an advanced look at some of the products that will make their debut at Demo, including: ZoomInfo will introduce PowerSearch 2007, a new version of its business search engine that crawls the Internet for business-related sites to extract information on corporations and employees." |
 The Seattle Times January 30, 2007 |
Gorilla Snooping "Try these unofficial search tools, handy for finding out what's been written online by or about your search subject, or for tracking down old addresses. Zoominfo.com: Useful in learning about someone's professional background or employer." |
ZDNet January 29, 2007 |
Businesses Gain Powerful New Tools With Emergence of Semantic Search "Internet search has been around for years, while seeking out new business partners is as old as business itself. Can finding the right relationships through the burgeoning "Business Web" effectively exploit and leverage the increasingly powerful technologies such as semantic search? This sponsored podcast with Russell Glass of ZoomInfo and John Blossom of Shore Communications discusses semantic search in more detail." |
 whitePages.com January 23, 2007 |
Whitepages.com launches New people search application "WhitePages.com, Inc, today announced the launch of a new “people search” application, providing the easiest way for consumers to find the information they need about a specific person." |
SearchEngineWatch January 24, 2007 |
WhitePages.com Expands People Search "Expanding further from its phone directory roots, WhitePages.com has added third-party results from Web search, public records, and professional profiles, and a fledgling e-mail search product. Public records data, including criminal record and background checks, will come from a U.S. Search data feed. Professional profiles for people and companies will come from ZoomInfo." |
 BizReport January 24, 2007 |
WhitePages.com Search Results Get Personal "Drawing on public records databases, ZoomInfo and Microsoft’s Live Search index, WhitePages.com "people search" will return people-based or location-based results. ZoomInfo contains data on businesses and professionals." |
 Forbes.com January 24, 2007 |
Snoop.com |
 Pioneer Press January 24, 2007 |
Finding someone to Listen Often Hardest Part of Getting Your Complaint Heard "Sometimes, the customer service people aren't allowed to give out other numbers. If that's the case, try searching online at www.zoominfo.com for the company headquarters phone, address and key names, or at www.hoovers.com for that info plus the fax number." |
 Outsell January, 2007 |
20 Companies Destined to Shake up the Landscape in 2007 In a recent report from EPS, and Outsell, Inc. company, ZoomInfo was named one of the 20 companies "that will shake up the information and publishing industries in 2007." The second annual ‘20 to Watch’ report shows who is presenting competition and threats to traditional publishing companies' leadership, and how the landscape of information delivery continues to be rocked. |
