CURRICULUM VITAEFrancisco Javier Moreno Navarro.PERSONAL INFORMATION•Legal Status: Married.•Nacionality:Mexican.•Place of Birth:México City, D.F.•Date of Birth:October 23 1958.•Age:47 years.•I.R.S. number:MONF-581023-I23•Family Information:Wife:María Guadalupe Ordaz López (48 years)Sons:Santiago Moreno Ordaz (17 years)Lorena Moreno Ordaz (16 years)José María Moreno Ordaz (10 years)•Particular Adress:Paseo del Cantil # 66 Casa 4.Col. Cantil del Pedregal.Del. Coyoacán.México, 09850, D.F.•Home Telephone:++ 52 (55) 5665-0616 and 5666-1938•Cellular Telephone++ 52 (55) 1849-5670•E-MailFjaviermoreno@prodigy.net.MXEDUCATIONAL INFORMATION•Basic.Colegio del Tepeyac, A.C.1965-1971•High School:Colegio del Tepeyac, A.C.1971-1977•College :Certified Public Accountant.Universidad La Salle (1978 – 1979)Universidad Michoacana de San Nicolás de Hidalgo (1979 – 1982)Studies concluded, but not received the certificate due to internal problemas in U.M.S.N.HLogistics DiplomaInstitutos de Estudios Superiores de Monterrey Campus Ciudad de MéxicoOctober 1998 to March 1999OTHER EDUCATIONAL ACTIVITIES•In 1979, “PROFESSIONAL SALESMAN FORMATION” course, by Sales and Marketing Executives for 4 months.•In 1981, “SPECIALIZED SALESMAN IN TEXT PROCESSING SYSTEM” seminar, by Olivetti Mexicana for 2 months•In 1982, “INTRODUCTION TO PERSONAL COMPUTERS SALES” seminar by Olivett Mexicana for 2 months.•In 1991, special training in DISTRIBUTION CENTER OPERATIONS by Domino´s Pizza International in Ann Arbor, Michigan for two weeks.•In 1995, “FREEZING TECHNOLOGY FOR BAKERY FOODS”, seminar by American Institute of Baking at Las Vegas, Nevada, for 3 days.•In 1996, “SYSTEMS APPLIED TO DISTRIBUTION ROUTES DESIGN” by Domino´s Pizza International at Tampa, Florida for 5 days•In 1997, “PIZZA PRODUCTION TECHNOLOGY”, by American Institute of Baking in Columbus, Ohio, for 5 days.•From 1992 to 2000, several business shows, meetings, conferences and distribution centers visits in different U.S.A. cities and companies..LABOR INFORMATION. From Febraury 2003 to December 2005, in Grupo Comercial Chedraui, based in Mexico City, as:Traffic Manager, reporting directly to the Logistics Director. My principal duties are to complete the whole reorganization of the area. During 2003, we wroked in 4 main projects, such as: Renew the whole own distribution fleet that was completed in January 2004. Clean and put in order all the internal processes. Create a new external transportation group, hiring new fregiht companies in order to get out of the tipycal “truck-man”. Reduce the transportation cost for the company, from 1.15% at the beginning of my participation, to 1.05% at the end of 2003, and to 0.85% by the end of this current year. At this moment I am managing 40,000 trips per year to the stores, running a 81 own fleet, dealing with 25 external fregiht companies, with 95 people reporting directly to me.On October 2004, appointed as Corporate Logistics Director, reporting directly to the company´s C.E.O., and taking charge of the whole logistics operations, inlcuding past responsabilities. These responsabilities including the Corss Dock Distribution Center for dry products, coordination with purchasing areas and suppliers, inventory replenishment, and budget and P&L complete control, elaboration and reporting.Member of the executive team that achieved the take over of Carrefour in March 2005.From November 1991 to January 2003, in ALSEA, in several of its subsidiary companies, as follows:•Since January 2001, as General Director of ALYSA (Alsea´s subsidiary company) that was a joint venture between Alsea and Puratos Group (Belgium) dedicated to the production and distribution of frozen doughs for bread. This concept is brand new in Mexico and we are focused in servicing retail chains and convenience stores and starting to export our product to the south of the United States. I have the complete responsability of the