Prior to joining HyperDisk as Search and Marketing Manager, Chris was the Director of Web Services for the national automotive firm The Lease Outlet, delivering top web marketing results within a highly competitive industry, slashing that firm's print advertising budget while also overhauling that firm's IT and internet infrastructures. His work within the web industry began in 1995 with Infonautics' online research services (now ProQuest and HighBeam Research) where he managed that firm's web marketing efforts, including creating stand-alone web properties within AOL, Yahoo and other web portals. Upon joining I-Frontier (now part of Microsoft's international Razorfish unit) his web advertising work greatly enhanced consumer awareness for brands such as CNN's Business2.0, Claritin, Coppertone, Prilosec, StarMedia (now South America's #1 web portal), Publishers Clearing House and 1800Flowers. As Director of Client Services for U.S. Interactive's New York City offices other clients included Johnson & Johnson, American Express, Citibank, Deloitte Consulting, and Goldman Sachs -- and a role as Project Manager for RCA Electronics' first direct-to-consumers (DTC) online efforts. During Chris's 15 years within the web industry he has spoken at conferences such as ad:tech, Ziff Davis Media, Gartner, NYNMA (New York New Media Association) and the SIIA (Software & Information Industry Association). Chris has also been aninvited lecturer at the University of Pennsylvania, where he tutored high-level executives from the People's Bank of China (China's Federal Reserve), Banque Suisse and others on the impact of web technologies upon the financial services industry. Chris resides in Orange County, California.
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