Effective Commercial Manager, with International Business Relations (Europe, Asia, Africa, Americas), specialized in Marketing, Brand / Business Development and expertise in: Leisure / Entertainment Products, Food / Non-Food, Consumer Goods, FMCG, Retail, Export / Import, Wholesale / Distribution, Supply Chain / Logistic Management, E-Commerce / Electronic Retail Solutions (EVD Electronic-Voucher-Distribution, Payment Systems, CRM Customer-Relation-Management), Telecommunication and VAS Value-Added-Services
EXPERTISE
EXPANSION – global acquisition of gaming projects, start-up of lottery / betting operations in Africa, Asia and South America [Global Lottery Operator]
DEVELOPMENT – implementation of marketing / sales concept for new product lines – successful preparation of trading / channel partners in America, Asia and Europe [Binca Group 2006/7]
START-UP – definition of European marketing and sales concept for introduction of new consumer products – successful product launch with leading European retail / grocery chains and channel / wholesale partners [Phillips Foods 2004/6]
SET-UP – preparation of business plan and product development – design of sales concept and acquisition of key accounts – successful installation of technical and administrative infrastructure [Phone 24, 2003/4]
IMPROVEMENT – reform of sales and product management – successful implementation across various European market territories [Vectone 2002/3]
INNOVATION – development of new product category in line with progressive brand and trade marketing / sales concept – successful launch with leading national retail / grocery chains [Shamrock 1998-2002]
BIOGRAPHY
"My career started in 1982 at the “Basisresearch Institute” (WPP Group). After 6 years working experience in leading marketing consultancies, I gained 10 years operational know-how – managing a retail and food service network – incl. negotiation of advanced buying conditions and design of progressive trade and direct marketing (CRM) concepts.
In 1997 I joined “Harrods” to further my consumer goods expertise within a prestigious retail organization. In 1998 “Shamrock” – a recognised food distributor – invited me to develop a new category of fresh, pre-packed, value-added food products for leading national retail / grocery networks – I increased revenue and profit, played a key role in sourcing / purchasing and managed international trade relations. In 2002/3 I organized two interim projects for telecom operators, with responsibility for carrier interconnections, pre-paid voucher card concepts and call-shop services.
In 2004 “Phillips Foods” asked me, to lead their European Business Development – I established (from scratch) a distribution network for chilled and frozen food specialties in Austria, Benelux, France, Germany, Italy, Scandinavia, Spain and Switzerland. In 2006/7 I developed new customer relations for “Binca Group” a specialized supplier of organic and natural aquaculture products from Vietnam.
Following my interest to explore business opportunities in emerging markets, I joined a GLOBAL LOTTERY OPERATOR – coaching and controlling various Lottery and Sports Betting Companies in Africa - Angola, Kenya, Malawi, Tanzania, Zambia, Asia - Cambodia, Hong Kong, India, Laos, Philippines, Singapore, Thailand, Vietnam and South America - Suriname."
CONTACT o.grave@yahoo.co.uk
PORTFOLIO: http://oliver-grave.blogspot.com"
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