Ed Cassidy

• Vice President, Communications and Event Marketing

  USA Today

• Marketing Director

  St. Petersburg Times

• Marketing Director

  The Tennessean

• Publisher

  HONOLULU Magazine

• Vice President, Marketing

  SpectraFilm

• Partner

  Cassidy Watson Associates

• Publicity and Promotion Manager

  American Cinema

• Member

  Chief Marketing Officers Council

• Member

  American Advertising Federation

• Member; Marketing Federation President 2003-2004

  Newspaper Association of America

• Member

  Academy of Motion Picture Arts and Sciences

• Founding Board Member

  Infinite Dreams for Children

No certification information is available.

• BA and MA, Communications

  Syraucse University

• College Prep, College Prep

  Punahou Academy

Senior Marketing professional with accomplishments reflecting innovation, imagination and initiative. Proven leadership with outstanding communication, negotation, collaborative and interpersonal skills. Demonstrated ability to introduce deadline-drive concepts, products and services with return on objectives. Expert in quickly assessing market changes and responding to competitive pressures, with expertise in: brand development; strategic planning; promotions; department and staff leadership; event marketing; campaign strategy and execution; public relations; and marketing collateral and corporate identity. Frequent guest speaker and conference presenter. Published recently in PressTime, Media Week, AdAge, NAA Journal and INMA Quarterly. Contributed regular entertainment columns, commentary and features to St. Petersburg Times, Nashville Tennessean and HONOLULU Magazine. Author of "Hawaii Trivia" (Rutledge Hill Press).