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Interpublic Group of Companies

NYSE: IPG

1114 Avenue of the Americas
New York, NY 10036
USA 
Website:  www.interpublic.com
Phone:  212-704-1200
Interpublic Group of Companies's profile was created using:
  • 4,919 online sources
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Summary

Industry:  Advertising & Marketing
Ranking: Russell 3000, Fortune 500
Revenues:  $6.6 Billion
Employees:  43,000

Description
The Interpublic Group of Companies, Inc. (Interpublic) is an advertising and marketing services company. The Company’s agency brands deliver custom marketing solutions to marketers. Its companies cover a range of marketing disciplines and specialties, from consumer advertising and direct marketing to mobile and search engine marketing. The work Interpublic produces for its clients is specific to their needs. With offices in over 100 countries, the Company’s operates in a single region or align work globally across all world markets. Interpublic has two business segments: Integrated Agency Network (IAN), which consists of McCann Worldgroup (McCann), Draftfcb and Lowe Worldwide (Lowe), its media agencies and the Company’s principal agencies, and Constituency Management Group (CMG), which consists of the bulk of its specialist marketing service offerings. In July 2008, the Company increased its stake in the Middle East Communication Networks from a minority position to 51% ownership.

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Site Rank: 82,689
Trust Rating: Trusted
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News Archive
LARRY HARRIS, PRESIDENT OF ANSIBLE, UNIT OF INTERPUBLIC.(SUPP)(Interpublic Group of Companies Inc.)(Interview)(Brief article)
Advertising Age; 9/14/2009
What are you most excited about in the mobile space? Apps and location-based services matter most right now. Check out the Around Me iPhone app to see the power of LBS plus app plus marketing. Mobile video and augmented reality are all the rage right now and I don't think that will change much over ...more

JOSH LOVISON, GAMING AND MOBILE LEAD AT IPG'S EMERGING MEDIA LAB.(SUPP)(Interpublic Group of Companies Inc.)(Amazon.com Inc.)(SnapTell, Inc.)(Barnes & Noble Inc.)(Brief article)
Advertising Age; 9/14/2009
What mobile efforts have impressed you? My favorite brand example is currently Barnes & Noble's iPhone strategy. On one front, you had SnapTell's photo-recognition program offering retail shoppers instant price comparison on all books. Then Amazon, which actually acquired SnapTell, expanded its ...more

Q3 declines don't tell digital story.(Publicis Groupe S.A.)(VML Inc. (Chicago, Illinois))(Interpublic Group of Companies Inc.)(Financial report)
DM News; 11/9/2009
Third-quarter earnings for the 'big four' advertising holding companies were dismal year over year, yet experts queried by DMNews painted a rosier picture for digital advertising--because it shows ROI. 'We've seen when the economy starts to tank, that it's hard to justify spend that doesn't ...more

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