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| zoominformer | Sales & Marketing Edition | October 2008 | |||||||||||||||||||||||||
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Why Cross-Selling Fails and What You Can Do About It
In today's market, it is increasingly difficult to attract new customers. Many companies have responded to this reality by ratcheting up their cross-selling efforts, seeking to boost revenues and broaden relationships with their customers at the same time. In theory, it makes perfect sense. In practice, it is often easier said than done. For the full article click here. |
Cross-Selling: A Management Perspective
Cross-selling is one of the most important and rewarding services a salesperson or a customer service representative can provide. It is so powerful because the return on investment is very high and the impact on the relationship is very positive. For the full article click here. |
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What's new with ZoomInfo?
Check out ZoomInfo in the recent "The Sales Wars" blog posting. Blogger Sasser writes, ZoomInfo's PowerSell "could have saved me so much time and helped me to make so much more money [as a sales manager]...they had executives deeper in the organization, complete with profiles, listed. Even I was listed." To read the complete post click here. |
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| Interested in a demo or free trial of ZoomInfo for Sales & Marketing? Contact your ZoomInfo rep or our sales department at salesintel@zoominfo.com or 866.904.9666.
Copyright © 2008 ZoomInfo |
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