zoominformer Sales & Marketing Edition | November 2008
Featured Articles

article_button 5 Reasons why CRM is so important
article_button The understated value of email
article_button What's new with ZoomInfo


As 2008 comes to a close in a tough economic environment, all businesses are looking to reduce costs. What are some of the ways that you can reduce costs and yet still build a business during a recession? Invest in the right tools and spend wisely.

CRM and email are cost-efficient tools for sales & marketing professionals during a recession. These tools can help you grow your current customer relationships and develop new relationships. Here are a couple of articles we have seen recently that really help folks understand how to use email and CRM efficiently.
5 Reasons why CRM is so important

In a recession, you need to work smarter, not just harder. With CRM, your business can become more strategic — and more profitable — by applying its resources more efficiently to serving and developing customers. Get more out of your best customers and refine your sales strategy based on trends in you find in your current sales analysis.

Click here for the full article
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The understated value of email

The most cost effective method to reach new prospects is email — it can create immediate interest and can be easily forwarded within an organization. This article contains relevant and useful insights for creating and writing stellar emails.

Click here for the full article.

What's new with ZoomInfo?

The most cost effective method to reach new prospects is email — it can create immediate interest and can be easily forwarded within an organization. This article contains relevant and useful insights for creating and writing stellar emails.

Click here to read Direct's recent post

Interested in a demo or free trial of ZoomInfo for Sales & Marketing? Contact your ZoomInfo rep or our sales department at salesintel@zoominfo.com or 877.705.1466.

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